{"id":1830,"date":"2022-09-21T06:00:00","date_gmt":"2022-09-21T06:00:00","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/index.php\/2022\/09\/21\/e-commerce-seo-the-beginners-guide\/"},"modified":"2022-09-21T06:00:00","modified_gmt":"2022-09-21T06:00:00","slug":"e-commerce-seo-the-beginners-guide","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/e-commerce-seo-the-beginners-guide\/","title":{"rendered":"E-commerce SEO: The Beginner’s Guide"},"content":{"rendered":"


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E-commerce SEO is about understanding how people search for what you sell, then creating and optimizing pages to rank for those\u00a0terms.<\/p>\n

That may sound easy enough, but avoiding technical issues along the way is a challenge.\u00a0<\/p>\n

This guide teaches you how to navigate the e-commerce SEO minefield to drive more free traffic to your online store.<\/p>\n

Technical SEO may seem the most daunting starting point, but it\u2019s crucial for e-commerce sites. That\u2019s mainly because of issues relating to faceted navigation<\/a>, but there are also a few things to keep in mind. Let\u2019s go through them.<\/p>\n

HTTPS<\/h3>\n

HTTPS is a secure protocol for transferring data between websites and visitors. It prevents hackers from stealing sensitive information that visitors commonly share with online stores, such as their name, address, and credit card details.<\/p>\n

It\u2019s also been a minor Google ranking factor since 2014<\/a>.<\/p>\n

You\u2019ll know if your store uses HTTPS because it\u2019ll have a \u201clock\u201d icon in the address bar:<\/p>\n