{"id":2115,"date":"2023-03-20T06:30:06","date_gmt":"2023-03-20T06:30:06","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/the-9-best-keyword-research-tools\/"},"modified":"2023-03-20T06:30:06","modified_gmt":"2023-03-20T06:30:06","slug":"the-9-best-keyword-research-tools","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/the-9-best-keyword-research-tools\/","title":{"rendered":"The 9 Best Keyword Research Tools"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<p>Keyword research is a three-step process:<\/p>\n<ol>\n<li>Find keyword ideas that people are searching for<\/li>\n<li>Check their ranking difficulty<\/li>\n<li>Figure out the best way to\u00a0rank<\/li>\n<\/ol>\n<p>In this post, you\u2019ll learn how to do these tasks with nine free keyword research tools.<\/p>\n<h2>The best free keyword research tools<\/h2>\n<p><a href=\"https:\/\/ahrefs.com\/keyword-generator\">Keyword Generator<\/a> shows up to 150 keyword ideas. Just enter a broad topic, choose your target country, and hit \u201cFind keywords.\u201d\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2.png\" alt=\"Ahrefs' free keyword generator&#10;\" class=\"wp-image-155489\" width=\"500\" height=\"521\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2-408x425.png 408w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2-768x800.png 768w\" sizes=\"(max-width: 500px) 100vw, 500px\"\/><\/noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2.png\" alt=\"Ahrefs' free keyword generator&#10;\" class=\"lazyload wp-image-155489\" width=\"500\" height=\"521\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2-408x425.png 408w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image30-2-768x800.png 768w\" data-sizes=\"(max-width: 500px) 100vw, 500px\"\/><\/figure>\n<p>For example, search for \u201cbitcoin,\u201d and you\u2019ll see the 100 most popular keywords containing that word from <a href=\"https:\/\/ahrefs.com\/big-data\">our database<\/a> of over 19 billion keywords:<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7.png\" alt=\"100 bitcoin-related keyword ideas\" class=\"wp-image-155490\" width=\"524\" height=\"493\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7.png 873w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7-452x425.png 452w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7-768x722.png 768w\" sizes=\"(max-width: 524px) 100vw, 524px\"\/><\/noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7.png\" alt=\"100 bitcoin-related keyword ideas\" class=\"lazyload wp-image-155490\" width=\"524\" height=\"493\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7.png 873w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7-452x425.png 452w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image10-7-768x722.png 768w\" data-sizes=\"(max-width: 524px) 100vw, 524px\"\/><\/figure>\n<p>You also see a list of the 50 most popular questions people are searching for:<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4.png\" alt=\"50 bitcoin-related keyword ideas phrased as questions\" class=\"wp-image-155491\" width=\"524\" height=\"493\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4.png 873w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4-452x425.png 452w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4-768x722.png 768w\" sizes=\"(max-width: 524px) 100vw, 524px\"\/><\/noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4.png\" alt=\"50 bitcoin-related keyword ideas phrased as questions\" class=\"lazyload wp-image-155491\" width=\"524\" height=\"493\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4.png 873w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4-452x425.png 452w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image20-4-768x722.png 768w\" data-sizes=\"(max-width: 524px) 100vw, 524px\"\/><\/figure>\n<p>Each list also has a Keyword Difficulty (KD) score for the first 10 keywords. The closer this is to 100, the harder it\u2019ll be to rank for the keyword (more on this in point #9).\u00a0<\/p>\n<div class=\"recommendation\">\n<p>Keyword ideas too broad? Feed them back into the generator<\/p>\n<div class=\"recommendation-content\">\n<p>Let\u2019s say you enter \u201cbitcoin,\u201d and the generator kicks back \u201cbitcoin mining.\u201d If you want to explore that topic further, feed it back into the generator. If you want to go even narrower, do another round.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1800\" height=\"1118\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas.png\" alt=\"Feed keyword ideas back into the keyword generator to explore that topic further&#10;\" class=\"wp-image-155594\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas.png 1800w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-680x422.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-768x477.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-1536x954.png 1536w\" sizes=\"(max-width: 1800px) 100vw, 1800px\"\/><\/noscript><img decoding=\"async\" width=\"1800\" height=\"1118\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas.png\" alt=\"Feed keyword ideas back into the keyword generator to explore that topic further&#10;\" class=\"lazyload wp-image-155594\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas.png 1800w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-680x422.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-768x477.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/refine-keyword-ideas-1536x954.png 1536w\" data-sizes=\"(max-width: 1800px) 100vw, 1800px\"\/><\/figure>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/answerthepublic.com\/\">Answer The Public<\/a> uses autocomplete to find questions people are searching for. Just enter a broad topic, choose your target country, and hit \u201csearch.\u201d\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1999\" height=\"1122\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1.jpg\" alt=\"Answer The Public homepage&#10;\" class=\"wp-image-155494\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-680x382.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-768x431.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-1536x862.jpg 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/noscript><img decoding=\"async\" width=\"1999\" height=\"1122\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1.jpg\" alt=\"Answer The Public homepage&#10;\" class=\"lazyload wp-image-155494\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-680x382.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-768x431.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image17-9-1-1536x862.jpg 1536w\" data-sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/figure>\n<p>For example, search for \u201cbitcoin\u201d and you\u2019ll see 392 keyword ideas split into five categories:<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5.png\" alt=\"392 bitcoin-related keyword ideas&#10;\" class=\"wp-image-155496\" width=\"297\" height=\"437\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5.png 396w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5-289x425.png 289w\" sizes=\"(max-width: 297px) 100vw, 297px\"\/><\/noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5.png\" alt=\"392 bitcoin-related keyword ideas&#10;\" class=\"lazyload wp-image-155496\" width=\"297\" height=\"437\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5.png 396w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image23-5-289x425.png 289w\" data-sizes=\"(max-width: 297px) 100vw, 297px\"\/><\/figure>\n<p>Each category (except for alphabeticals) visualizes the keyword ideas like\u00a0this:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1690\" height=\"1702\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1.jpg\" alt=\"Keyword ideas visualization&#10;\" class=\"wp-image-155501\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1.jpg 1690w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-422x425.jpg 422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-768x773.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-1525x1536.jpg 1525w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-120x120.jpg 120w\" sizes=\"(max-width: 1690px) 100vw, 1690px\"\/><\/noscript><img decoding=\"async\" width=\"1690\" height=\"1702\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1.jpg\" alt=\"Keyword ideas visualization&#10;\" class=\"lazyload wp-image-155501\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1.jpg 1690w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-422x425.jpg 422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-768x773.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-1525x1536.jpg 1525w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image14-5-1-120x120.jpg 120w\" data-sizes=\"(max-width: 1690px) 100vw, 1690px\"\/><\/figure>\n<p>Unfortunately, it doesn\u2019t show keyword search volumes. However, the red circles next to each keyword (supposedly) tell you whether it gets a high, average, or low number of monthly searches.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"336\" height=\"256\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image19-5.png\" alt=\"Keyword color codes&#10;\" class=\"wp-image-155502\"\/><\/noscript><img decoding=\"async\" width=\"336\" height=\"256\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image19-5.png\" alt=\"Keyword color codes&#10;\" class=\"lazyload wp-image-155502\"\/><\/figure>\n<div class=\"recommendation\">\n<p>Looking for actual search volumes?<\/p>\n<div class=\"recommendation-content\">\n<p>Paste keyword ideas from Answer The Public into Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/keyword-generator\">free keyword generator<\/a>. The first keyword on the list will usually be the one you entered, and you\u2019ll see its search volume.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1000\" height=\"564\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12.png\" alt=\"Use Ahrefs' keyword generator to get actual search volumes&#10;\" class=\"wp-image-155503\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12-680x384.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12-768x433.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/noscript><img decoding=\"async\" width=\"1000\" height=\"564\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12.png\" alt=\"Use Ahrefs' keyword generator to get actual search volumes&#10;\" class=\"lazyload wp-image-155503\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12-680x384.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image2-12-768x433.png 768w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/figure>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/openai.com\/blog\/chatgpt\/\">ChatGPT<\/a> is a chatbot from OpenAI. It\u2019s not very useful for keyword research as a whole, but it <em>is<\/em> useful for finding seed keyword ideas.<\/p>\n<p>For example, if you ask for a list of terms related to bitcoin, here\u2019s what it comes up\u00a0with:<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3.png\" alt=\"Seed keyword ideas, via ChatGPT&#10;\" class=\"wp-image-155505\" width=\"558\" height=\"1053\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3.png 744w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3-225x425.png 225w\" sizes=\"(max-width: 558px) 100vw, 558px\"\/><\/noscript><img decoding=\"async\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3.png\" alt=\"Seed keyword ideas, via ChatGPT&#10;\" class=\"lazyload wp-image-155505\" width=\"558\" height=\"1053\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3.png 744w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image34-3-225x425.png 225w\" data-sizes=\"(max-width: 558px) 100vw, 558px\"\/><\/figure>\n<p>Not all these are good seed keywords because they\u2019re too generic and have multiple meanings (e.g., \u201cfork\u201d), but some\u00a0are.\u00a0<\/p>\n<p>For example, suppose you plug a not-so-obvious seed like \u201chashrate\u201d into <a href=\"https:\/\/ahrefs.com\/keyword-generator\">our free keyword generator<\/a>. In this case, it looks like many people are searching for the hashrates of different mining hardware:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"984\" height=\"1332\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12.png\" alt=\"Search volumes, via Ahrefs' free keyword generator\" class=\"wp-image-155508\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12.png 984w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12-314x425.png 314w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12-768x1040.png 768w\" sizes=\"(max-width: 984px) 100vw, 984px\"\/><\/noscript><img decoding=\"async\" width=\"984\" height=\"1332\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12.png\" alt=\"Search volumes, via Ahrefs' free keyword generator\" class=\"lazyload wp-image-155508\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12.png 984w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12-314x425.png 314w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image6-12-768x1040.png 768w\" data-sizes=\"(max-width: 984px) 100vw, 984px\"\/><\/figure>\n<p>Unless you know the crypto industry inside out, you probably wouldn\u2019t have thought of this seed keyword or discovered these keyword ideas.<\/p>\n<div class=\"recommendation\">\n<p>Getting underwhelming results from your ChatGPT prompts?<\/p>\n<div class=\"recommendation-content\">\n<p>Don\u2019t ask for keyword ideas. Ask for terms related to a topic by starting your prompt with \u201cgive me a list of terms related to\u2026\u201d\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"910\" height=\"636\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10.png\" alt=\"How to find better seed keywords in ChatGPT&#10;\" class=\"wp-image-155509\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10.png 910w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10-608x425.png 608w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10-768x537.png 768w\" sizes=\"(max-width: 910px) 100vw, 910px\"\/><\/noscript><img decoding=\"async\" width=\"910\" height=\"636\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10.png\" alt=\"How to find better seed keywords in ChatGPT&#10;\" class=\"lazyload wp-image-155509\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10.png 910w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10-608x425.png 608w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image5-10-768x537.png 768w\" data-sizes=\"(max-width: 910px) 100vw, 910px\"\/><\/figure>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<p><h2>4. Ahrefs Webmaster Tools<\/h2>\n<\/p>\n<\/div>\n<p><a href=\"https:\/\/ahrefs.com\/webmaster-tools\">Ahrefs Webmaster Tools<\/a> shows all the keywords you currently rank for in the top 100. Just go to the <strong>Organic keywords<\/strong> report in <a href=\"https:\/\/ahrefs.com\/site-explorer\">Site Explorer<\/a>.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1268\" height=\"804\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9.png\" alt=\"64,120 keyword rankings for the Ahrefs Blog, via Ahrefs Webmaster Tools&#10;\" class=\"wp-image-155511\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9.png 1268w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-670x425.png 670w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-768x487.png 768w\" sizes=\"(max-width: 1268px) 100vw, 1268px\"\/><\/noscript><img decoding=\"async\" width=\"1268\" height=\"804\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9.png\" alt=\"64,120 keyword rankings for the Ahrefs Blog, via Ahrefs Webmaster Tools&#10;\" class=\"lazyload wp-image-155511\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9.png 1268w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-670x425.png 670w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image4-9-768x487.png 768w\" data-sizes=\"(max-width: 1268px) 100vw, 1268px\"\/><\/figure>\n<p>There are many ways to use this report for keyword research, but one of my favorites is to find low-hanging page two rankings. To do this, filter for keywords in positions 11-20 and toggle the \u201cMain positions only\u201d switch.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1292\" height=\"666\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9.png\" alt=\"Filtering for low-hanging keyword opportunities&#10;\" class=\"wp-image-155513\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9.png 1292w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9-680x351.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9-768x396.png 768w\" sizes=\"(max-width: 1292px) 100vw, 1292px\"\/><\/noscript><img decoding=\"async\" width=\"1292\" height=\"666\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9.png\" alt=\"Filtering for low-hanging keyword opportunities&#10;\" class=\"lazyload wp-image-155513\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9.png 1292w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9-680x351.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image15-9-768x396.png 768w\" data-sizes=\"(max-width: 1292px) 100vw, 1292px\"\/><\/figure>\n<p>As hardly anyone clicks on page two results, boosting your rankings for these keywords by just a few positions to page one can often massively boost traffic.<\/p>\n<p>For example, we rank in position 11 for \u201cpagerank\u201d:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1046\" height=\"134\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1.png\" alt=\"Example of a low-hanging keyword opportunity&#10;\" class=\"wp-image-155515\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1.png 1046w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1-680x87.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1-768x98.png 768w\" sizes=\"(max-width: 1046px) 100vw, 1046px\"\/><\/noscript><img decoding=\"async\" width=\"1046\" height=\"134\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1.png\" alt=\"Example of a low-hanging keyword opportunity&#10;\" class=\"lazyload wp-image-155515\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1.png 1046w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1-680x87.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image29-1-768x98.png 768w\" data-sizes=\"(max-width: 1046px) 100vw, 1046px\"\/><\/figure>\n<p>By applying <a href=\"https:\/\/ahrefs.com\/blog\/seo-checklist\/\">our SEO checklist<\/a> to this post or <a href=\"https:\/\/ahrefs.com\/blog\/republishing-content\/\">refreshing and republishing the content<\/a>, we could likely hit the first page for this keyword and get way more traffic.<\/p>\n<div class=\"recommendation\">\n<p>Not sure which keywords to prioritize?<\/p>\n<div class=\"recommendation-content\">\n<p>If you have thousands of page two rankings, prioritize keywords with the highest \u201cbusiness potential.\u201d<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1600\" height=\"1218\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring.png\" alt=\"How to score a keyword's business potential\" class=\"wp-image-155595\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-558x425.png 558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-768x585.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-1536x1169.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/noscript><img decoding=\"async\" width=\"1600\" height=\"1218\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring.png\" alt=\"How to score a keyword's business potential\" class=\"lazyload wp-image-155595\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-558x425.png 558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-768x585.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/business-potential-scoring-1536x1169.png 1536w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/figure>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<p><h2>5. Google Keyword Planner<\/h2>\n<\/p>\n<\/div>\n<p><a href=\"https:\/\/ads.google.com\/intl\/en_uk\/home\/tools\/keyword-planner\/\">Google Keyword Planner<\/a> is a keyword research tool for advertisers. But you can also use it to find keywords for SEO. It\u2019s particularly useful for finding related keywords that don\u2019t contain your seed keyword.<\/p>\n<p>For example, search for \u201ccrypto,\u201d and it kicks back ideas like \u201caltcoin\u201d and \u201csafemoon coin\u201d:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"746\" height=\"672\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3.png\" alt=\"Keyword ideas, via Google Keyword Planner&#10;\" class=\"wp-image-155517\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3.png 746w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3-472x425.png 472w\" sizes=\"(max-width: 746px) 100vw, 746px\"\/><\/noscript><img decoding=\"async\" width=\"746\" height=\"672\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3.png\" alt=\"Keyword ideas, via Google Keyword Planner&#10;\" class=\"lazyload wp-image-155517\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3.png 746w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image28-3-472x425.png 472w\" data-sizes=\"(max-width: 746px) 100vw, 746px\"\/><\/figure>\n<p>In fact, of the 880 keyword ideas found by Keyword Planner, 735 don\u2019t contain the seed keyword \u201ccryptocurrency.\u201d\u00a0<\/p>\n<p>Unfortunately, Keyword Planner only gives search volume ranges instead of exact volumes (unless you\u2019re running search ads). But you can always copy and paste ideas into Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/keyword-generator\">free keyword generator<\/a> for a more accurate estimate.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1118\" height=\"492\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5.png\" alt=\"Search volumes, via Ahrefs' free keyword generator&#10;\" class=\"wp-image-155519\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5.png 1118w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5-680x299.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5-768x338.png 768w\" sizes=\"(max-width: 1118px) 100vw, 1118px\"\/><\/noscript><img decoding=\"async\" width=\"1118\" height=\"492\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5.png\" alt=\"Search volumes, via Ahrefs' free keyword generator&#10;\" class=\"lazyload wp-image-155519\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5.png 1118w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5-680x299.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image24-5-768x338.png 768w\" data-sizes=\"(max-width: 1118px) 100vw, 1118px\"\/><\/figure>\n<div class=\"recommendation\">\n<p>Looking for even more related keywords?<\/p>\n<div class=\"recommendation-content\">\n<p>Instead of starting with a seed keyword, start with a seed website.\u00a0<\/p>\n<p>For example, suppose you use bitcoin.org as the seed site. In that case, you get some hyper-specific keyword ideas that you might easily overlook in \u201cconventional\u201d keyword research tools.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"712\" height=\"826\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8.png\" alt=\"Enter a seed site to find keyword ideas you might otherwise overlook&#10;\" class=\"wp-image-155521\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8.png 712w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8-366x425.png 366w\" sizes=\"(max-width: 712px) 100vw, 712px\"\/><\/noscript><img decoding=\"async\" width=\"712\" height=\"826\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8.png\" alt=\"Enter a seed site to find keyword ideas you might otherwise overlook&#10;\" class=\"lazyload wp-image-155521\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8.png 712w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image3-8-366x425.png 366w\" data-sizes=\"(max-width: 712px) 100vw, 712px\"\/><\/figure>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/search.google.com\/search-console\/about\">Google Search Console<\/a> (GSC) shows how your website performs for its top 1,000 keywords in organic search. Just go to the <strong>Search results<\/strong> report.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1999\" height=\"980\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1.jpg\" alt=\"Search results report in Google Search Console&#10;\" class=\"wp-image-155523\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-680x333.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-768x377.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-1536x753.jpg 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/noscript><img decoding=\"async\" width=\"1999\" height=\"980\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1.jpg\" alt=\"Search results report in Google Search Console&#10;\" class=\"lazyload wp-image-155523\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-680x333.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-768x377.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image9-11-1-1536x753.jpg 1536w\" data-sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/figure>\n<p>There are many ways to use this report for keyword research, but one way is to find declining keywords that need your attention.<\/p>\n<p>For example, if we compare the last three months\u2019 performance for the Ahrefs Blog to the same period last year and sort the table by \u201cClicks Difference\u201d from high to low, we can see that we\u2019ve lost the most clicks from the query \u201cgoogle keyword planner\u201d:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1528\" height=\"594\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3.png\" alt=\"Example of a declining keyword that could use our attention&#10;\" class=\"wp-image-155525\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3.png 1528w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3-680x264.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3-768x299.png 768w\" sizes=\"(max-width: 1528px) 100vw, 1528px\"\/><\/noscript><img decoding=\"async\" width=\"1528\" height=\"594\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3.png\" alt=\"Example of a declining keyword that could use our attention&#10;\" class=\"lazyload wp-image-155525\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3.png 1528w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3-680x264.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image26-3-768x299.png 768w\" data-sizes=\"(max-width: 1528px) 100vw, 1528px\"\/><\/figure>\n<p>To try to fix this, we recently updated and republished <a href=\"https:\/\/ahrefs.com\/blog\/google-keyword-planner\/\">our guide to Google Keyword Planner<\/a>\u2014and it worked.<\/p>\n<p>Here are the clicks from that keyword for the past two months:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1792\" height=\"782\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9.png\" alt=\"Results of our content refresh&#10;\" class=\"wp-image-155527\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9.png 1792w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-680x297.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-768x335.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-1536x670.png 1536w\" sizes=\"(max-width: 1792px) 100vw, 1792px\"\/><\/noscript><img decoding=\"async\" width=\"1792\" height=\"782\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9.png\" alt=\"Results of our content refresh&#10;\" class=\"lazyload wp-image-155527\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9.png 1792w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-680x297.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-768x335.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image1-9-1536x670.png 1536w\" data-sizes=\"(max-width: 1792px) 100vw, 1792px\"\/><\/figure>\n<p>This shows how there\u2019s sometimes more to gain from retargeting old keywords than going after new\u00a0ones.<\/p>\n<div class=\"recommendation\">\n<p>Don\u2019t make the mistake of ignoring seasonality<\/p>\n<div class=\"recommendation-content\">\n<p>Make sure to choose a year-over-year comparison period in GSC. Otherwise, you risk seeing skewed numbers due to seasonality.\u00a0<\/p>\n<p>For example, our traffic always dips in December when people are off enjoying the holiday season. If we were to compare the first and last six months of the year, the numbers would be skewed and might lead us astray.<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/trends.google.com\/trends\/\">Google Trends<\/a> visualizes the relative search popularity of a keyword over time. It also shows related rising and breakout searches. This is useful for finding trending keywords.<\/p>\n<p>For example, search for \u201cai content,\u201d and you will see a massive spike in interest recently:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1682\" height=\"1386\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7.png\" alt=\"Trend for &quot;ai content,&quot; via Google Trends&#10;\" class=\"wp-image-155529\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7.png 1682w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-516x425.png 516w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-768x633.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-1536x1266.png 1536w\" sizes=\"(max-width: 1682px) 100vw, 1682px\"\/><\/noscript><img decoding=\"async\" width=\"1682\" height=\"1386\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7.png\" alt=\"Trend for &quot;ai content,&quot; via Google Trends&#10;\" class=\"lazyload wp-image-155529\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7.png 1682w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-516x425.png 516w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-768x633.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image12-7-1536x1266.png 1536w\" data-sizes=\"(max-width: 1682px) 100vw, 1682px\"\/><\/figure>\n<p>If you then scroll down to the \u201cRelated queries\u201d section, you\u2019ll see rising and breakout keywords like \u201cai content creator,\u201d \u201copen ai,\u201d and \u201cchatgpt\u201d:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"862\" height=\"656\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2.png\" alt=\"Breakout topics related to AI content&#10;\" class=\"wp-image-155531\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2.png 862w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2-558x425.png 558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2-768x584.png 768w\" sizes=\"(max-width: 862px) 100vw, 862px\"\/><\/noscript><img decoding=\"async\" width=\"862\" height=\"656\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2.png\" alt=\"Breakout topics related to AI content&#10;\" class=\"lazyload wp-image-155531\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2.png 862w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2-558x425.png 558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image31-2-768x584.png 768w\" data-sizes=\"(max-width: 862px) 100vw, 862px\"\/><\/figure>\n<p>There\u2019s often a delay before trending keywords like these appear in traditional keyword research tools, making Google Trends a neat way to find newly popular topics before your competitors.<\/p>\n<div class=\"recommendation\">\n<p>Looking for specific ideas related to trending topics?<\/p>\n<div class=\"recommendation-content\">\n<p>Just plug a rising topic back into Google Trends.<\/p>\n<p>For example, if you put \u201cchatgpt\u201d (a rising topic from our search) into Google Trends, you see more specific things people are searching for around that\u00a0topic.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"916\" height=\"662\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7.png\" alt=\"Results of plugging a rising topic back into Google Trends&#10;\" class=\"wp-image-155532\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7.png 916w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7-588x425.png 588w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7-768x555.png 768w\" sizes=\"(max-width: 916px) 100vw, 916px\"\/><\/noscript><img decoding=\"async\" width=\"916\" height=\"662\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7.png\" alt=\"Results of plugging a rising topic back into Google Trends&#10;\" class=\"lazyload wp-image-155532\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7.png 916w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7-588x425.png 588w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image11-7-768x555.png 768w\" data-sizes=\"(max-width: 916px) 100vw, 916px\"\/><\/figure>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/ahrefs.com\/serp-checker\">SERP Checker<\/a> shows the top-ranking pages for (almost) any keyword, plus useful SEO metrics for the top three pages. It\u2019s particularly useful for understanding a keyword\u2019s traffic potential.<\/p>\n<p>For example, <a href=\"https:\/\/ahrefs.com\/keyword-generator\">Keyword Generator<\/a> shows that \u201cbest bitcoin mining rig\u201d has an average monthly search volume of 500 in the U.S.:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"766\" height=\"174\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2.png\" alt=\"Estimated monthly search volume for &quot;best bitcoin mining rig,&quot; via Ahrefs' free keyword generator&#10;\" class=\"wp-image-155533\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2.png 766w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2-680x154.png 680w\" sizes=\"(max-width: 766px) 100vw, 766px\"\/><\/noscript><img decoding=\"async\" width=\"766\" height=\"174\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2.png\" alt=\"Estimated monthly search volume for &quot;best bitcoin mining rig,&quot; via Ahrefs' free keyword generator&#10;\" class=\"lazyload wp-image-155533\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2.png 766w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image32-2-680x154.png 680w\" data-sizes=\"(max-width: 766px) 100vw, 766px\"\/><\/figure>\n<p>But if you plug this keyword into SERP Checker, you see that the top three search results get between 1K and 1.8K estimated monthly search visits. That\u2019s 2-4X more than the keyword\u2019s search volume.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1470\" height=\"964\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6.png\" alt=\"SERP overview for &quot;best bitcoin mining rig,&quot; via Ahrefs' free SERP checker&#10;\" class=\"wp-image-155534\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6.png 1470w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6-648x425.png 648w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6-768x504.png 768w\" sizes=\"(max-width: 1470px) 100vw, 1470px\"\/><\/noscript><img decoding=\"async\" width=\"1470\" height=\"964\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6.png\" alt=\"SERP overview for &quot;best bitcoin mining rig,&quot; via Ahrefs' free SERP checker&#10;\" class=\"lazyload wp-image-155534\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6.png 1470w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6-648x425.png 648w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image16-6-768x504.png 768w\" data-sizes=\"(max-width: 1470px) 100vw, 1470px\"\/><\/figure>\n<p>This happens because pages tend to rank for (and get traffic from) many keywords, not just\u00a0one.<\/p>\n<p>Because of this, the estimated search traffic to the top-ranking pages is usually a better proxy of a keyword\u2019s true traffic potential than search volume. So it\u2019s worth plugging promising keyword ideas into SERP Checker to better understand how much traffic you can get by ranking.<\/p>\n<div class=\"recommendation\">\n<p>Do top-ranking pages get less traffic than the keyword\u2019s search volume?<\/p>\n<div class=\"recommendation-content\">\n<p>Traffic potential isn\u2019t always higher than a keyword\u2019s search volume. Sometimes, it\u2019s\u00a0lower.<\/p>\n<p>For example, \u201chow many people own bitcoin\u201d gets an estimated 1.4K monthly searches in the U.S., but SERP Checker shows that the top-rankings get significantly less traffic than this\u2014despite ranking for hundreds of keywords:\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1416\" height=\"862\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7.png\" alt=\"SERP overview for &quot;how many people own bitcoin,&quot; via Ahrefs' free SERP checker&#10;\" class=\"wp-image-155536\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7.png 1416w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7-680x414.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7-768x468.png 768w\" sizes=\"(max-width: 1416px) 100vw, 1416px\"\/><\/noscript><img decoding=\"async\" width=\"1416\" height=\"862\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7.png\" alt=\"SERP overview for &quot;how many people own bitcoin,&quot; via Ahrefs' free SERP checker&#10;\" class=\"lazyload wp-image-155536\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7.png 1416w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7-680x414.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image18-7-768x468.png 768w\" data-sizes=\"(max-width: 1416px) 100vw, 1416px\"\/><\/figure>\n<p>There are many reasons this can happen. In this case, it\u2019s probably because Google answers the question on the SERP, so most searchers don\u2019t need to click a result.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1412\" height=\"722\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3.png\" alt=\"Example of Google showing the answer on the SERP&#10;\" class=\"wp-image-155538\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3.png 1412w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3-680x348.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3-768x393.png 768w\" sizes=\"(max-width: 1412px) 100vw, 1412px\"\/><\/noscript><img decoding=\"async\" width=\"1412\" height=\"722\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3.png\" alt=\"Example of Google showing the answer on the SERP&#10;\" class=\"lazyload wp-image-155538\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3.png 1412w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3-680x348.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image21-3-768x393.png 768w\" data-sizes=\"(max-width: 1412px) 100vw, 1412px\"\/><\/figure>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<p><h2>9. Keyword Difficulty Checker<\/h2>\n<\/p>\n<\/div>\n<p><a href=\"https:\/\/ahrefs.com\/keyword-difficulty\">Keyword Difficulty (KD) Checker<\/a> estimates how hard it will be to rank in the top\u00a010.<\/p>\n<p>For example, the KD score for \u201cbitcoin\u201d is 99\/100, meaning it\u2019s super hard to rank\u00a0for:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1000\" height=\"552\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3.png\" alt=\"Keyword Difficulty for &quot;bitcoin,&quot; via Ahrefs' free KD checker&#10;\" class=\"wp-image-155540\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3-680x375.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3-768x424.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/noscript><img decoding=\"async\" width=\"1000\" height=\"552\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3.png\" alt=\"Keyword Difficulty for &quot;bitcoin,&quot; via Ahrefs' free KD checker&#10;\" class=\"lazyload wp-image-155540\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3-680x375.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image25-3-768x424.png 768w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/figure>\n<p>Yet the KD score for \u201clitecoin vs bitcoin\u201d is only 9\/100, so it should be quite easy to rank\u00a0for:\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1000\" height=\"594\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12.png\" alt=\"Keyword Difficulty for &quot;litecoin vs bitcoin,&quot; via Ahrefs' free KD checker&#10;\" class=\"wp-image-155542\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12-680x404.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12-768x456.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/noscript><img decoding=\"async\" width=\"1000\" height=\"594\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12.png\" alt=\"Keyword Difficulty for &quot;litecoin vs bitcoin,&quot; via Ahrefs' free KD checker&#10;\" class=\"lazyload wp-image-155542\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12-680x404.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image8-12-768x456.png 768w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/figure>\n<p>That said, KD is based solely on backlinks. It doesn\u2019t consider anything else that may affect ranking difficulty, such as content quality.<\/p>\n<p>Because of this, a high KD score just means you\u2019ll likely need lots of backlinks to compete. You should always investigate ranking difficulty further before going after a keyword.<\/p>\n<div class=\"recommendation\">\n<p>Looking for a rough estimate of how many backlinks you\u00a0need?<\/p>\n<div class=\"recommendation-content\">\n<p>Check the estimate below the Keyword Difficulty (KD)\u00a0score.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"950\" height=\"750\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3.png\" alt=\"Estimated number of websites you'll need backlinks from to rank in the top 10 for &quot;litecoin vs bitcoin&quot;&#10;\" class=\"wp-image-155544\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3.png 950w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3-538x425.png 538w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3-768x606.png 768w\" sizes=\"(max-width: 950px) 100vw, 950px\"\/><\/noscript><img decoding=\"async\" width=\"950\" height=\"750\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3.png\" alt=\"Estimated number of websites you'll need backlinks from to rank in the top 10 for &quot;litecoin vs bitcoin&quot;&#10;\" class=\"lazyload wp-image-155544\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3.png 950w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3-538x425.png 538w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image22-3-768x606.png 768w\" data-sizes=\"(max-width: 950px) 100vw, 950px\"\/><\/figure>\n<\/div>\n<\/div>\n<h2>Free vs. paid keyword tools: how do they compare?<\/h2>\n<p>Free keyword research tools are super useful when you\u2019re just starting out. Still, the number of keyword ideas and data they show will always pale compared to paid\u00a0tools.<\/p>\n<p>For example, search for \u201cbitcoin\u201d in our free keyword generator, and you\u2019ll get 150 keyword ideas. But if you search for the same seed in our paid keyword research tool, <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a>, and go to the <strong>Matching terms<\/strong> report, you get 763,256 keyword ideas:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1000\" height=\"1006\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3.png\" alt=\"Over 763,000 keyword ideas related to &quot;bitcoin,&quot; via Ahrefs' Keywords Explorer&#10;\" class=\"wp-image-155547\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-422x425.png 422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-768x773.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-120x120.png 120w\" sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/noscript><img decoding=\"async\" width=\"1000\" height=\"1006\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3.png\" alt=\"Over 763,000 keyword ideas related to &quot;bitcoin,&quot; via Ahrefs' Keywords Explorer&#10;\" class=\"lazyload wp-image-155547\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3.png 1000w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-422x425.png 422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-768x773.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image33-3-120x120.png 120w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\"\/><\/figure>\n<p>Plus, there are a bunch of filters to help you find the best ideas for your website.\u00a0<\/p>\n<p>For example, if you have a new website, you might want to find low-difficulty keywords with good search volume and traffic potential. You can do this in seconds by applying Keyword Difficulty (KD), volume, and Traffic Potential (TP) filters.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1176\" height=\"844\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1.png\" alt=\"Filtering for low-difficulty keywords with high traffic potential&#10;\" class=\"wp-image-155550\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1.png 1176w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1-592x425.png 592w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1-768x551.png 768w\" sizes=\"(max-width: 1176px) 100vw, 1176px\"\/><\/noscript><img decoding=\"async\" width=\"1176\" height=\"844\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1.png\" alt=\"Filtering for low-difficulty keywords with high traffic potential&#10;\" class=\"lazyload wp-image-155550\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1.png 1176w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1-592x425.png 592w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image27-1-768x551.png 768w\" data-sizes=\"(max-width: 1176px) 100vw, 1176px\"\/><\/figure>\n<p>From there, you can easily check the top-ranking pages to assess the competition. Just click the \u201cSERP\u201d dropdown or click the keyword and scroll to the SERP overview:<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1628\" height=\"980\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11.png\" alt=\"Analyzing competitors via the SERP overview&#10;\" class=\"wp-image-155552\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11.png 1628w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-680x409.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-768x462.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-1536x925.png 1536w\" sizes=\"(max-width: 1628px) 100vw, 1628px\"\/><\/noscript><img decoding=\"async\" width=\"1628\" height=\"980\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11.png\" alt=\"Analyzing competitors via the SERP overview&#10;\" class=\"lazyload wp-image-155552\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11.png 1628w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-680x409.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-768x462.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/03\/image13-11-1536x925.png 1536w\" data-sizes=\"(max-width: 1628px) 100vw, 1628px\"\/><\/figure>\n<h2>Final thoughts<\/h2>\n<p>If you\u2019re new to SEO, free keyword research tools will be enough to discover some good keyword ideas for your website. But once your website grows and the value of your time skyrockets, paid keyword research tools are worth every\u00a0penny.\u00a0<\/p>\n<p>This is because paid keyword tools give you more data and allow for more efficient workflows, so you can find better keyword ideas in less\u00a0time.\u00a0<\/p>\n<p>Looking to learn more about keyword research? Read <a href=\"https:\/\/ahrefs.com\/blog\/keyword-research\/\">our beginner\u2019s guide to keyword research<\/a> or watch <a href=\"https:\/\/www.youtube.com\/watch?v=BwD5deAqW3Y\">this video<\/a>:<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"\/>\n<p>Did I miss any good free keyword research tools? Ping me <a href=\"https:\/\/twitter.com\/joshuachardwick?lang=en\">on Twitter<\/a>.<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/ahrefs.com\/blog\/free-keyword-research-tools\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keyword research is a three-step process: Find keyword ideas that people are searching for Check their ranking difficulty Figure out the best way to\u00a0rank In this post, you\u2019ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas. Just [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2116,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/comments?post=2115"}],"version-history":[{"count":0,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2115\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media\/2116"}],"wp:attachment":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media?parent=2115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/categories?post=2115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/tags?post=2115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}