{"id":2215,"date":"2023-06-01T05:23:30","date_gmt":"2023-06-01T05:23:30","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/how-to-gain-seo-experience-improve-your-skills\/"},"modified":"2023-06-01T05:23:30","modified_gmt":"2023-06-01T05:23:30","slug":"how-to-gain-seo-experience-improve-your-skills","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/how-to-gain-seo-experience-improve-your-skills\/","title":{"rendered":"How to Gain SEO Experience &#038; Improve Your Skills"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<div class=\"intro-txt\">With organic and paid search <a href=\"https:\/\/www.seoinc.com\/seo-blog\/much-traffic-comes-organic-search\/#:~:text=More%20than%2075%25%20of%20B2B,on%20the%20first%2Dpage%20position.\">making up over 75% of all traffic <\/a>in the B2B sector alone, it\u2019s clear SEO is far from dead. If you want to start a career in search, you need SEO experience.<\/div>\n<p>Of course, the idea of learning any new craft is daunting. For many looking in from the outside, SEO can seem like some Hogwarts-level digital wizardry. However, in an ever-changing world of Google updates and advancing AI, even OG SEOs will tell you they are always learning.\u00a0<\/p>\n<p>But with an abundance of blogs, Youtube channels, and courses out there dedicated to sharing SEO knowledge, it can be challenging to know what SEO experience you <em>really<\/em> need to get started with a career in search.<\/p>\n<p>In this article, we\u2019ll look at which essential SEO skills and knowledge you need to develop and how to build an SEO portfolio and gain SEO experience.\u00a0<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<p><h2 class=\"wp-block-heading\">Essential SEO skills and knowledge to develop<\/h2>\n<\/p>\n<\/div>\n<p>It\u2019s important to start with a couple of cautionary statements.\u00a0<\/p>\n<p>First, know that even the best guidance and advice aren\u2019t right for everyone. Every website is different. Therefore, each has its own needs and things that work. The type of website and industry also play a massive role in what a site\u00a0needs.\u00a0<\/p>\n<p>Secondly, the skills and knowledge you need to develop will depend on your specialty. For example, a content specialist will ultimately need an in-depth knowledge of on-page optimization above all\u00a0else.\u00a0<\/p>\n<p>But having a rounded understanding of all elements of SEO is always important, regardless of whether you intend to be a generalist or a specialist.\u00a0<\/p>\n<h3 class=\"wp-block-heading\">Learn your SEO fundamentals<\/h3>\n<p>Understanding the fundamental elements of SEO is one of the most important aspects when looking to gain SEO experience. Let\u2019s look at the fundamentals, why they are important, and what they include.<\/p>\n<h4 class=\"wp-block-heading\">Keyword research<\/h4>\n<p>Keyword research is the foundation of SEO. If you want to gain SEO experience, this is the first aspect you need to understand.\u00a0<\/p>\n<p>Keyword research is finding which search queries your target audience is typing into search engines like Google when looking for products, services, or information.\u00a0<\/p>\n<p>Remember that the main goal of any search engine is to offer the most relevant and helpful answer to a search query. Keywords allow you to optimize your pages efficiently so that search engines understand your content and how it meets the search intent.<\/p>\n<p>It doesn\u2019t matter whether you\u2019re working on the website for a <a href=\"https:\/\/ahrefs.com\/blog\/local-keyword-research\/\">local business<\/a>, an <a href=\"https:\/\/ahrefs.com\/blog\/affiliate-keyword-research\/\">affiliate site<\/a>, or a <a href=\"https:\/\/ahrefs.com\/blog\/keywords-for-blog\/\">hobby blog<\/a>. If you produce content on a topic that no one is searching for, you won\u2019t get any traffic from search engines to those\u00a0pages.\u00a0<\/p>\n<p>This is one of the biggest mistakes new businesses make. Many do not understand the need or importance of keyword research, and this is part of the reason why <a href=\"https:\/\/ahrefs.com\/blog\/search-traffic-study\/\">studies show that 90.63% of pages on the internet get no traffic from Google<\/a>.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1474\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1.jpg\" alt=\"90.63% of pages gets zero traffic from Google, according to an Ahrefs study\" class=\"wp-image-160477\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1.jpg 1474w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-313x425.jpg 313w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-768x1042.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-1133x1536.jpg 1133w\" sizes=\"(max-width: 1474px) 100vw, 1474px\"\/><\/noscript><img decoding=\"async\" width=\"1474\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1.jpg\" alt=\"90.63% of pages gets zero traffic from Google, according to an Ahrefs study\" class=\"lazyload wp-image-160477\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1.jpg 1474w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-313x425.jpg 313w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-768x1042.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image1-1133x1536.jpg 1133w\" data-sizes=\"(max-width: 1474px) 100vw, 1474px\"\/><\/figure>\n<p>Some different aspects of keyword research include:<\/p>\n<p>Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a> is a great place to start gaining experience performing keyword research. It can help you with finding long-tail keywords, keyword mapping, clustering, and\u00a0more.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1121\" height=\"539\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15.png\" alt=\"Matching terms report, via Ahrefs' Keywords Explorer\" class=\"wp-image-160478\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15.png 1121w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15-680x327.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15-768x369.png 768w\" sizes=\"(max-width: 1121px) 100vw, 1121px\"\/><\/noscript><img decoding=\"async\" width=\"1121\" height=\"539\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15.png\" alt=\"Matching terms report, via Ahrefs' Keywords Explorer\" class=\"lazyload wp-image-160478\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15.png 1121w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15-680x327.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image4-15-768x369.png 768w\" data-sizes=\"(max-width: 1121px) 100vw, 1121px\"\/><figcaption class=\"wp-element-caption\">Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/keywords-explorer\">Keywords Explorer<\/a> allows you to fine-tune your keyword\u00a0search with advanced filtering.<\/figcaption><\/figure>\n<h4 class=\"wp-block-heading\">On-page optimization<\/h4>\n<p>I can\u2019t stress enough how important gaining experience in on-page SEO is. For things like technical or off-page SEO, it\u2019s common to have a specialist handle them. But if you want to work in the SEO field, you must have a clear understanding of what on-page is and how it\u00a0works.<\/p>\n<p>On-page SEO is optimizing your website\u2019s pages to achieve higher rankings in the search engine results pages (SERPs).\u00a0<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"\/>\n<p><a href=\"https:\/\/ahrefs.com\/blog\/on-page-seo\/\">On-page optimization<\/a> allows you to work on aspects of a website you can control. Sometimes, even small, basic changes can make a huge difference in a website\u2019s rankings.\u00a0<\/p>\n<p>When done well, on-page optimization can assist Google in understanding your content, how pages relate to one another, and how your pages connect to individual search queries.\u00a0<\/p>\n<p>Common on-page optimizations include:<\/p>\n<h4 class=\"wp-block-heading\">Off-page optimization<\/h4>\n<p>Unlike on-page, off-page optimization focuses on aspects that you cannot control on your own site but can still influence your rankings on the SERPs. This mainly consists of <a href=\"https:\/\/ahrefs.com\/blog\/link-building\/\">link building<\/a> and brand marketing.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1604\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1.jpg\" alt=\"Differences between on-page and off-page SEO\" class=\"wp-image-160479\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1.jpg 1604w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-341x425.jpg 341w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-768x957.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-1232x1536.jpg 1232w\" sizes=\"(max-width: 1604px) 100vw, 1604px\"\/><\/noscript><img decoding=\"async\" width=\"1604\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1.jpg\" alt=\"Differences between on-page and off-page SEO\" class=\"lazyload wp-image-160479\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1.jpg 1604w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-341x425.jpg 341w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-768x957.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image2-14-1-1232x1536.jpg 1232w\" data-sizes=\"(max-width: 1604px) 100vw, 1604px\"\/><\/figure>\n<p>When determining which queries you should rank for and where on the SERPs, Google considers external factors, such as backlinks.<\/p>\n<p>Popular off-page techniques include:<\/p>\n<p>These techniques can help influence your rankings on the SERPs by promoting topical relevance and perceived authority with search engines.\u00a0<\/p>\n<p>If you\u2019re interested in learning more about off-page SEO and, in particular, link building, check out our free <a href=\"https:\/\/ahrefs.com\/academy\/link-building-course\">advanced link building course<\/a>.<\/p>\n<h4 class=\"wp-block-heading\">Technical SEO<\/h4>\n<p><a href=\"https:\/\/ahrefs.com\/blog\/technical-seo\/\">Technical SEO<\/a> is the process of making technical improvements to your website to ensure search engines can find, crawl, and index\u00a0it.\u00a0<\/p>\n<p>Technical SEO is incredibly important. Ensuring your website is technically sound is a core foundation of\u00a0SEO.<\/p>\n<p>When it comes to gaining SEO experience, you wouldn\u2019t expect to perform advanced technical tasks as a newbie. But ensuring your website can be indexed, for example, means your website can even appear on the SERPs in the first\u00a0place.<\/p>\n<p>So even though you may not want to be a technical specialist, it\u2019s important to at least understand what the different aspects of technical SEO are and how they affect your website.<\/p>\n<p>Some common technical SEO elements include:<\/p>\n<h3 class=\"wp-block-heading\">Learn how to use essential SEO\u00a0tools<\/h3>\n<p>There are several essential tools that every SEO needs to get to grips with, including <a href=\"https:\/\/analytics.google.com\/analytics\/web\/\">Google Analytics<\/a> and <a href=\"https:\/\/search.google.com\/search-console\/about\">Google Search Console<\/a>. Understanding how these tools work and how to use them means you can properly evaluate your website\u2019s SEO performance.\u00a0<\/p>\n<p>However, some additional tools can be added to your stack to assist you with your day-to-day SEO duties, helping you work smarter, not harder.\u00a0<\/p>\n<p>Many tools can significantly cut down the time needed to do specific tasks, leaving you more time to focus on the areas that need your skills and expertise. Tools can also help to set up automated tasks.\u00a0<\/p>\n<p>Using a tool like Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/site-audit\">Site Audit<\/a> means you can set up automated weekly or monthly website audits. This can be incredibly helpful in alerting you if something has gone wrong somewhere on your site and then prompt you to take an in-depth look at the issue when alerted.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"817\" height=\"289\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14.png\" alt=\"Site Audit frequency settings\" class=\"wp-image-160480\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14.png 817w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14-680x241.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14-768x272.png 768w\" sizes=\"(max-width: 817px) 100vw, 817px\"\/><\/noscript><img decoding=\"async\" width=\"817\" height=\"289\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14.png\" alt=\"Site Audit frequency settings\" class=\"lazyload wp-image-160480\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14.png 817w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14-680x241.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image5-14-768x272.png 768w\" data-sizes=\"(max-width: 817px) 100vw, 817px\"\/><\/figure>\n<p>Here are some examples of tools you may want to include in your\u00a0stack:<\/p>\n<ul>\n<li>Website auditing tool<\/li>\n<li>Keyword research tool<\/li>\n<li>Content optimization tools<\/li>\n<li>Rank tracking tool<\/li>\n<\/ul>\n<p>Trying to land yourself an SEO job can be a chicken-and-egg situation. For example, when looking to work as a freelancer, no one is willing to give you work without proven experience. But how do you get experience without doing the\u00a0work?<\/p>\n<p>Well, there are some ways you can enhance your skills and work on sites that can become part of your portfolio without landing freelance clients.<\/p>\n<h3 class=\"wp-block-heading\">Personal projects<\/h3>\n<p>The easiest way to get started is to build your own digital assets. With as little as a domain and hosting, you can get started building a site and optimize it for search engines.\u00a0<\/p>\n<p>This can be a way to try every aspect of SEO. You can even make mistakes and learn without sending someone\u2019s online business crashing. It also lets you see which areas you prefer to work in and which aspects you may have a natural talent for.\u00a0<\/p>\n<p>Even after years of working in the industry, I still use several sites solely for testing purposes. This allows me to try new things, see what works and doesn\u2019t, and hone my\u00a0craft.\u00a0<\/p>\n<h3 class=\"wp-block-heading\">Skill exchanges<\/h3>\n<p>Skill exchanges are not something new. Often, it\u2019s a win-win situation for both parties because both get what they want simply by offering their time or services as repayment.\u00a0<\/p>\n<p>In fact, a good example is <a href=\"http:\/\/www.skillharbour.com\/\">Skill Harbour<\/a>, a skill exchange platform. It allows you to post your needs with the offer of exchanging them for your skills.\u00a0<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"957\" height=\"611\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13.png\" alt=\"Skill exchanges on Skill Harbour\" class=\"wp-image-160481\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13.png 957w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-666x425.png 666w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-768x490.png 768w\" sizes=\"(max-width: 957px) 100vw, 957px\"\/><\/noscript><img decoding=\"async\" width=\"957\" height=\"611\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13.png\" alt=\"Skill exchanges on Skill Harbour\" class=\"lazyload wp-image-160481\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13.png 957w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-666x425.png 666w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-260x166.png 260w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image6-13-768x490.png 768w\" data-sizes=\"(max-width: 957px) 100vw, 957px\"\/><\/figure>\n<p>Is there a personal trainer at your gym who needs a website and can give you some PT sessions in exchange? Or maybe a local dance studio\u2019s website needs on-page optimization and, in return, the studio is willing to give your kids some ballet lessons?<\/p>\n<p>Skill exchanges are a great way to build experience and add to your portfolio. Plus, as the other party is not investing their hard-earned cash, they are more likely to give you a chance even if you have little to no proven experience.\u00a0<\/p>\n<h3 class=\"wp-block-heading\">Charity work<\/h3>\n<p>Similar to skill exchanges, offering your skills and services as a volunteer to different organizations allows you to build your experience and portfolio.\u00a0<\/p>\n<p>Websites like <a href=\"http:\/\/vcconnectsystem.org.uk\">Devon Voluntary Action<\/a> allow you to search for volunteer opportunities based on your skills.\u00a0<\/p>\n<p>You can also contact charity organizations that could use some SEO assistance. You can simply perform a Google search for charities in your area (or further). With Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/seo-toolbar\">SEO Toolbar<\/a>, it\u2019s easy to see the metrics for each site directly on the\u00a0SERPs.<\/p>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"702\" height=\"271\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15.png\" alt=\"Charity search example\" class=\"wp-image-160482\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15.png 702w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15-680x263.png 680w\" sizes=\"(max-width: 702px) 100vw, 702px\"\/><\/noscript><img decoding=\"async\" width=\"702\" height=\"271\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15.png\" alt=\"Charity search example\" class=\"lazyload wp-image-160482\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15.png 702w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2023\/05\/image3-15-680x263.png 680w\" data-sizes=\"(max-width: 702px) 100vw, 702px\"\/><\/figure>\n<p>This can help you identify which websites could use some additional SEO help to narrow down a list to reach out\u00a0to.\u00a0<\/p>\n<h3 class=\"wp-block-heading\">Internships<\/h3>\n<p>There is no better way to gain experience in SEO than actually doing the work. Internships allow you to work on real-world projects while gaining training from a team of experts in some of the biggest, industry-leading companies.\u00a0<\/p>\n<p>Internships are rarely paid positions. Much like a skill exchange or charity work, they let you build your skills, experience, and knowledge in return for your\u00a0time.<\/p>\n<h3 class=\"wp-block-heading\">On-the-job experience<\/h3>\n<p>Although working freelance or in-house is probably not an option for SEO newbies, there are some <a href=\"https:\/\/ahrefs.com\/seo-agencies\">SEO agencies<\/a> that take junior-level SEOs and offer on-the-job training. Unlike internships, these are paid positions, but you can expect to be at the bottom of the ladder.<\/p>\n<p>This gives you first-hand experience working on multiple websites and the opportunity to learn from seasoned professionals. Many agencies also have career progression opportunities, allowing you to work your way up the ranks as your skills progress.\u00a0<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<p><h2 class=\"wp-block-heading\">Continuing education and staying up to date with SEO changes<\/h2>\n<\/p>\n<\/div>\n<p>One thing about SEO is that it is constantly evolving. This is one of the best parts of SEO for someone like me who loves to learn. However, it does mean that if you want to be (or remain) an expert, you must continuously stay up to date with what is happening.\u00a0<\/p>\n<p>There are always new algorithm updates to navigate, tools to try out, and what works today won\u2019t necessarily work next\u00a0year.\u00a0<\/p>\n<p>Following industry leaders and blogs, as well as the illusive \u201cSEO Twitter,\u201d all help you to keep your finger on the pulse with the hottest conversations. Also, following <a href=\"https:\/\/ahrefs.com\/blog\/best-seo-podcasts\/\">SEO podcasts<\/a> and newsletters helps you to gain insights from top experts every\u00a0week.\u00a0<\/p>\n<h2 class=\"wp-block-heading\">Final thoughts\u00a0\u00a0<\/h2>\n<p>Gaining experience is the first crucial step to pursuing a career in SEO. Getting to grips with the fundamentals and gaining real-world experience are key aspects of improving your skills and knowledge.\u00a0<\/p>\n<p>If you\u2019re looking to get started with SEO, a great place to start is with our free <a href=\"https:\/\/ahrefs.com\/academy\/seo-training-course\">SEO training course<\/a>.<\/p>\n<p>Got questions? Ping me <a href=\"https:\/\/www.twitter.com\/seowithjenny\/\">on Twitter<\/a>.\u00a0<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/ahrefs.com\/blog\/seo-experience\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>With organic and paid search making up over 75% of all traffic in the B2B sector alone, it\u2019s clear SEO is far from dead. If you want to start a career in search, you need SEO experience. Of course, the idea of learning any new craft is daunting. For many looking in from the outside, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/comments?post=2215"}],"version-history":[{"count":0,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2215\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media\/2216"}],"wp:attachment":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media?parent=2215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/categories?post=2215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/tags?post=2215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}