{"id":2225,"date":"2023-06-09T05:10:58","date_gmt":"2023-06-09T05:10:58","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/is-it-ok-to-remove-301-redirects-after-a-year-we-tested-it\/"},"modified":"2023-06-09T05:10:58","modified_gmt":"2023-06-09T05:10:58","slug":"is-it-ok-to-remove-301-redirects-after-a-year-we-tested-it","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/is-it-ok-to-remove-301-redirects-after-a-year-we-tested-it\/","title":{"rendered":"Is It OK to Remove 301 Redirects After a Year? We Tested It"},"content":{"rendered":"


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In 2021, Google\u2019s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one\u00a0year.<\/p>\n

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after 1 y all signals had time to pass on from A to B.
if the redirect is broken after 1 y, A will be standing on its own and so will\u00a0B<\/p>\n

\u2014 Gary \u9be8\u7406\uff0f\uacbd\ub9ac Illyes (so official, trust me) (@methode) July 21,\u00a02021<\/a><\/p><\/blockquote><\/div>\n<\/figure>\n

This means that, in theory, signals to the original URL are permanently passed to the new one after a\u00a0year.\u00a0<\/p>\n

If the redirect is removed and the original page is restored, the original page has to build brand-new signals on its\u00a0own.\u00a0<\/p>\n

Even though the old links still point to the original page, they count for the page that was the redirect target for over a\u00a0year.<\/p>\n