{"id":2469,"date":"2024-02-07T17:48:16","date_gmt":"2024-02-07T17:48:16","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/how-to-visualize-ahrefs-data-with-chatgpt\/"},"modified":"2024-02-07T17:48:16","modified_gmt":"2024-02-07T17:48:16","slug":"how-to-visualize-ahrefs-data-with-chatgpt","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/how-to-visualize-ahrefs-data-with-chatgpt\/","title":{"rendered":"How to Visualize Ahrefs Data with ChatGPT"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<p>SEOs have access to so much data that sometimes, it\u2019s hard to know what to do with it all. I\u2019ve been experimenting with visualizing Ahrefs data using GPT-4, so I thought I\u2019d share the results with you\u00a0all.<\/p>\n<p>We\u2019ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out <a href=\"https:\/\/ahrefs.com\/blog\/chatgpt-and-ahrefs\/\">this write-up<\/a> from Si Quan for some more things we might\u00a0add.<\/p>\n<p>For the visualizations, you\u2019ll need GPT-4. There\u2019s an API, but you can also just use ChatGPT Plus for $20 a month. I\u2019m hoping to bring many of these visuals to life within the tool, but these things take time and you can create them now. Let me know your favorites and any other use cases you find that you want to see us\u00a0add!<\/p>\n<div class=\"recommendation\">\n<p>IMPORTANT<\/p>\n<div class=\"recommendation-content\">\n<p>For all these, export the data in UTF-8 format from the report indicated and run the prompt. Note that your results may differ a bit because of how LLMs work. You may need to ask for some adjustments to get exactly what you\u00a0want.<\/p>\n<\/div>\n<\/div>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Find the biggest gaps between desktop and mobile rankings\" data-section=\"find-the-biggest-gaps-between-desktop-and-mobile-rankings\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_yke66548g5mc\"\/>Find the biggest gaps between desktop and mobile rankings<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1999\" height=\"1407\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/scatterplot-showing-mobile-and-desktop-rankings-wi.png\" alt=\"Scatterplot showing mobile and desktop rankings with labeled outliers\" class=\"wp-image-171887\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/scatterplot-showing-mobile-and-desktop-rankings-wi.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/scatterplot-showing-mobile-and-desktop-rankings-wi-604x425.png 604w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/scatterplot-showing-mobile-and-desktop-rankings-wi-768x541.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/scatterplot-showing-mobile-and-desktop-rankings-wi-1536x1081.png 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_cinjffwrt3g3\"\/>Use case:<\/h3>\n<p>This allows you to see outliers. If you have some terms ranking better on Desktop vs Mobile, then you might want to look at mobile issues or <a href=\"https:\/\/ahrefs.com\/blog\/core-web-vitals\/\">Core Web Vitals<\/a>.<\/p>\n<p>You can see both mobile issues and Core Web Vitals in Ahrefs\u2019 <a href=\"https:\/\/ahrefs.com\/site-audit\">Site Audit<\/a>. You\u2019ll need to run Site Audit as mobile and connect to <a href=\"https:\/\/ahrefs.com\/blog\/pagespeed-insights\/\">PageSpeed Insights<\/a>.<\/p>\n<figure class=\"wp-block-image is-resized\"><noscript><img decoding=\"async\" width=\"1127\" height=\"1361\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre.png\" alt=\"Core Web Vital and mobile usability issues in Ahrefs' Site Audit\" class=\"wp-image-171888\" style=\"width:441px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre.png 1127w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre-352x425.png 352w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre-768x927.png 768w\" sizes=\"(max-width: 1127px) 100vw, 1127px\"\/><\/noscript><img decoding=\"async\" width=\"1127\" height=\"1361\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre.png\" alt=\"Core Web Vital and mobile usability issues in Ahrefs' Site Audit\" class=\"lazyload wp-image-171888\" style=\"width:441px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre.png 1127w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre-352x425.png 352w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/core-web-vital-and-mobile-usability-issues-in-ahre-768x927.png 768w\" data-sizes=\"(max-width: 1127px) 100vw, 1127px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_pu87arsqlr8z\"\/>Data source:<\/h3>\n<p>Download your desktop and mobile rankings from the Overview report in <a href=\"https:\/\/ahrefs.com\/rank-tracker\">Rank Tracker<\/a> (remember to choose the UTF-8 format). Upload both files to ChatGPT.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1204\" height=\"848\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171889\"\/><\/noscript><img decoding=\"async\" width=\"1204\" height=\"848\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171889\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_oth3wav1ijnq\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Read these 2 files that contain desktop and mobile keyword rankings.<\/p>\n<p>Show me a scatter plot comparing the desktop and mobile positions for each keyword.<\/p>\n<p>Label ones that have the biggest gap between rankings.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"See a breakdown of branded and unbranded traffic &amp; volume\" data-section=\"see-a-breakdown-of-branded-and-unbranded-traffic-&amp;-volume\"><a id=\"post-171886-_fo2lldeq9hgd\"\/><\/p>\n<h2 class=\"wp-block-heading\">See a breakdown of branded and unbranded traffic &amp; volume<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1483\" height=\"681\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume.png\" alt=\"Branded and unbranded organic traffic and volume\" class=\"wp-image-171890\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume.png 1483w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume-680x312.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume-768x353.png 768w\" sizes=\"(max-width: 1483px) 100vw, 1483px\"\/><\/noscript><img decoding=\"async\" width=\"1483\" height=\"681\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume.png\" alt=\"Branded and unbranded organic traffic and volume\" class=\"lazyload wp-image-171890\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume.png 1483w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume-680x312.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/branded-and-unbranded-organic-traffic-and-volume-768x353.png 768w\" data-sizes=\"(max-width: 1483px) 100vw, 1483px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_yt2c41nibsp3\"\/>Use case:<\/h3>\n<p>See the breakdown of traffic and total volume by <a href=\"https:\/\/ahrefs.com\/blog\/branded-search\/\">branded and unbranded terms<\/a>. At a glance, I can see that the majority of our traffic comes from unbranded terms.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_k4swvd9onayx\"\/>Data source:<\/h3>\n<p>Download your keyword rankings from the Organic Keywords report in <a href=\"https:\/\/ahrefs.com\/site-explorer\">Site Explorer<\/a> (make sure to select the UTF-8 file format) and upload the file to ChatGPT.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-1.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171891\"\/><\/noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-1.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171891\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_aird13tt7lr6\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Label each keyword in the \u201cKeyword\u201d column as branded or unbranded. Then create a pie chart that shows the sum of \u201cCurrent organic traffic\u201d for both categories.<\/p>\n<p>Also create this chart with the sum of \u201cVolume\u201d for\u00a0each.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Show the change in volume for branded and unbranded keywords\" data-section=\"show-the-change-in-volume-for-branded-and-unbranded-keywords\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_8orenwh0kq1e\"\/>Show the change in volume for branded and unbranded keywords<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1473\" height=\"929\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms.png\" alt=\"Change in traffic for branded and unbranded terms\" class=\"wp-image-171892\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms.png 1473w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms-674x425.png 674w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms-768x484.png 768w\" sizes=\"(max-width: 1473px) 100vw, 1473px\"\/><\/noscript><img decoding=\"async\" width=\"1473\" height=\"929\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms.png\" alt=\"Change in traffic for branded and unbranded terms\" class=\"lazyload wp-image-171892\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms.png 1473w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms-674x425.png 674w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/change-in-traffic-for-branded-and-unbranded-terms-768x484.png 768w\" data-sizes=\"(max-width: 1473px) 100vw, 1473px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_3j15c8443p29\"\/>Use case:<\/h3>\n<p>See if you\u2019re gaining or losing clicks for branded or unbranded terms between two dates. You need to have compare mode enabled for this to\u00a0work.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_h9nk7lggrtqj\"\/>Data source:<\/h3>\n<p>Like the previous one, download your keyword rankings from the Organic Keywords report in <a href=\"https:\/\/ahrefs.com\/site-explorer\">Site Explorer<\/a> and upload the\u00a0file.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_4etjq947v7jj\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Label each keyword in the \u201cKeyword\u201d column as branded or unbranded.<\/p>\n<p>Create a visual that shows me how the organic traffic changed overall for branded and unbranded keywords based on the sum of the data for each in the \u201cOrganic traffic change\u201d column.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Find out when competing content was updated\" data-section=\"find-out-when-competing-content-was-updated\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_inawqtvx3qqz\"\/>Find out when competing content was updated<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1558\" height=\"828\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi.png\" alt=\"Histogram showing how long it's been since competing content was republished\" class=\"wp-image-171893\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi.png 1558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-680x361.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-768x408.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-1536x816.png 1536w\" sizes=\"(max-width: 1558px) 100vw, 1558px\"\/><\/noscript><img decoding=\"async\" width=\"1558\" height=\"828\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi.png\" alt=\"Histogram showing how long it's been since competing content was republished\" class=\"lazyload wp-image-171893\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi.png 1558w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-680x361.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-768x408.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/histogram-showing-how-long-its-been-since-competi-1536x816.png 1536w\" data-sizes=\"(max-width: 1558px) 100vw, 1558px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_epdorhk34ho6\"\/>Use case:<\/h3>\n<p>See the last time competing content was updated. If competitors are updating their content a lot, it can indicate a more competitive market.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_a9xsg2fjqz5q\"\/>Data source:<\/h3>\n<p>Enter a competitor\u2019s website into <a href=\"https:\/\/ahrefs.com\/content-explorer\">Content Explorer<\/a> and export the list of pages (choose UTF-8 as the export format). This can also be done with a keyword or\u00a0topic.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-2.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171894\"\/><\/noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-2.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171894\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_yee6sw8hmjj\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Show me how many days since the content was updated.<\/p>\n<\/blockquote>\n<figure class=\"wp-block-image size-full is-resized\"><noscript><img decoding=\"async\" width=\"1457\" height=\"795\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan.png\" alt=\"Histogram showing how long it's been since competing content was republished\" class=\"wp-image-171937\" style=\"width:840px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan.png 1457w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan-680x371.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan-768x419.png 768w\" sizes=\"(max-width: 1457px) 100vw, 1457px\"\/><\/noscript><img decoding=\"async\" width=\"1457\" height=\"795\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan.png\" alt=\"Histogram showing how long it's been since competing content was republished\" class=\"lazyload wp-image-171937\" style=\"width:840px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan.png 1457w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan-680x371.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlink-lifespan-768x419.png 768w\" data-sizes=\"(max-width: 1457px) 100vw, 1457px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_eoou7b9124yh\"\/>Use case:<\/h3>\n<p>See how long backlinks were live on average. If you\u2019re losing a lot of backlinks early, you may want to look into the reasons why. Read <a href=\"https:\/\/ahrefs.com\/blog\/link-rot-study\/\">our study on link rot<\/a> to see many of the common reasons.<\/p>\n<p>You can filter the Backlinks report for many of the common reasons why links are\u00a0lost.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1999\" height=\"1155\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost.jpg\" alt=\"Backlinks filters for the reason they're lost\" class=\"wp-image-171896\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-680x393.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-768x444.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-1536x887.jpg 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/noscript><img decoding=\"async\" width=\"1999\" height=\"1155\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost.jpg\" alt=\"Backlinks filters for the reason they're lost\" class=\"lazyload wp-image-171896\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost.jpg 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-680x393.jpg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-768x444.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/backlinks-filters-for-the-reason-theyre-lost-1536x887.jpg 1536w\" data-sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_qvr2sgt6rjqn\"\/>Data source:<\/h3>\n<p>Export your link profile from the Backlinks report in Site Explorer (choose UTF-8 as the file format). Upload this to ChatGPT.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-3.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171897\"\/><\/noscript><img decoding=\"async\" width=\"1204\" height=\"618\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-3.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171897\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_l5wlzi9v4gng\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Read this file and give me a histogram to show the distribution of backlink lifespans.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Look for seasonal patterns in link acquisition\" data-section=\"look-for-seasonal-patterns-in-link-acquisition\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_3b4950vwrcdj\"\/>Look for seasonal patterns in link acquisition<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1422\" height=\"804\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks.png\" alt=\"Line chart with a line for each year showing the seasonal patterns in link acquisition\" class=\"wp-image-171938\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks.png 1422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks-680x384.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks-768x434.png 768w\" sizes=\"(max-width: 1422px) 100vw, 1422px\"\/><\/noscript><img decoding=\"async\" width=\"1422\" height=\"804\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks.png\" alt=\"Line chart with a line for each year showing the seasonal patterns in link acquisition\" class=\"lazyload wp-image-171938\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks.png 1422w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks-680x384.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/seasonal-backlinks-768x434.png 768w\" data-sizes=\"(max-width: 1422px) 100vw, 1422px\"\/><\/figure>\n<h3 class=\"wp-block-heading\">Use case:<\/h3>\n<p>See any seasonal patterns for your acquired links. Here, I see a big spike in the middle of 2022 and what seems to be a bit of a spike in November the last few\u00a0years.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_guzstwm23rc9\"\/>Data source:<\/h3>\n<p>Like the previous one, export your link profile from the Backlinks report in Site Explorer. Upload this to ChatGPT.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_eo3vescin9kv\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Look for seasonal patterns in backlink acquisition.<\/p>\n<\/blockquote>\n<p>If you\u2019d prefer a heatmap like the one below, use this prompt instead:<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Analyze patterns in link acquisition (e.g., weekdays vs. weekends, monthly trends) using line charts or heatmaps to identify when most backlinks are acquired.<\/p>\n<\/blockquote>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1620\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m.png\" alt=\"Heatmap showing days and weeks when the site got more links\" class=\"wp-image-171899\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m.png 1620w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-344x425.png 344w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-768x948.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-1245x1536.png 1245w\" sizes=\"(max-width: 1620px) 100vw, 1620px\"\/><\/noscript><img decoding=\"async\" width=\"1620\" height=\"1999\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m.png\" alt=\"Heatmap showing days and weeks when the site got more links\" class=\"lazyload wp-image-171899\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m.png 1620w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-344x425.png 344w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-768x948.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/heatmap-showing-days-and-weeks-when-the-site-got-m-1245x1536.png 1245w\" data-sizes=\"(max-width: 1620px) 100vw, 1620px\"\/><\/figure>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Quickly see share of voice by tag &amp; competitor\" data-section=\"quickly-see-share-of-voice-by-tag-&amp;-competitor\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_pmipv0qaqdt2\"\/>Quickly see share of voice by tag &amp; competitor<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1242\" height=\"627\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga.png\" alt=\"Share of voice for each tag group and measured against competitors\" class=\"wp-image-171900\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga.png 1242w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga-680x343.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga-768x388.png 768w\" sizes=\"(max-width: 1242px) 100vw, 1242px\"\/><\/noscript><img decoding=\"async\" width=\"1242\" height=\"627\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga.png\" alt=\"Share of voice for each tag group and measured against competitors\" class=\"lazyload wp-image-171900\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga.png 1242w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga-680x343.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/share-of-voice-for-each-tag-group-and-measured-aga-768x388.png 768w\" data-sizes=\"(max-width: 1242px) 100vw, 1242px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_15zier2ftw4w\"\/>Use case:<\/h3>\n<p>See which tag groups are strong or weak vs competitors. I can quickly see we dominate for things like link building, but we\u2019re weak for the terms in our general marketing bucket, probably because we mostly focus on\u00a0SEO.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_khzsyvfag801\"\/>Data source:<\/h3>\n<p>Export the data from the Competitors &#8211; Tags report in Rank Tracker (use UTF-8 format).<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1240\" height=\"638\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-4.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171901\"\/><\/noscript><img decoding=\"async\" width=\"1240\" height=\"638\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-4.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171901\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_d31yw7u2h2re\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Show me share of voice by tag and split it by competitor as\u00a0well.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Forecast time series data\" data-section=\"forecast-time-series-data\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_3wa5gph344fa\"\/>Forecast time series data<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1999\" height=\"1597\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic.png\" alt=\"Forecasted time series data for organic traffic\" class=\"wp-image-171902\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-532x425.png 532w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-768x614.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-1536x1227.png 1536w\" sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/noscript><img decoding=\"async\" width=\"1999\" height=\"1597\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic.png\" alt=\"Forecasted time series data for organic traffic\" class=\"lazyload wp-image-171902\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic.png 1999w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-532x425.png 532w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-768x614.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/forecasted-time-series-data-for-organic-traffic-1536x1227.png 1536w\" data-sizes=\"(max-width: 1999px) 100vw, 1999px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_7rnt4fyx4gi6\"\/>Use case:<\/h3>\n<p>Forecasting traffic or other metrics forward. This is great for getting buy-in.<\/p>\n<div class=\"sidenote\">\n<p>Sidenote.<\/p>\n<p> This failed with larger datasets or multiple competitors, but you can always use my <a href=\"https:\/\/ahrefs.com\/blog\/seo-forecasting\/\">SEO forecasting scripts<\/a> for this as\u00a0well.<\/div>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_ucb47athgvjm\"\/>Data source:<\/h3>\n<p>Export graph data from the Overview report in Site Explorer. You can choose any time-series graph you like (organic traffic, referring domains, etc.)<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1230\" height=\"644\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-5.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171903\"\/><\/noscript><img decoding=\"async\" width=\"1230\" height=\"644\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-5.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171903\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_cea8286rfj3x\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Forecast this time series data forward one\u00a0year<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"See the change in keyword rankings\" data-section=\"see-the-change-in-keyword-rankings\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_t19smvnvll8o\"\/>See the change in keyword rankings<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1473\" height=\"972\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot.jpg\" alt=\"Changes in keyword rankings shown in a scatterplot with winners\/losers separated\" class=\"wp-image-171905\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot.jpg 1473w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot-644x425.jpg 644w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot-768x507.jpg 768w\" sizes=\"(max-width: 1473px) 100vw, 1473px\"\/><\/noscript><img decoding=\"async\" width=\"1473\" height=\"972\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot.jpg\" alt=\"Changes in keyword rankings shown in a scatterplot with winners\/losers separated\" class=\"lazyload wp-image-171905\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot.jpg 1473w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot-644x425.jpg 644w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/changes-in-keyword-rankings-shown-in-a-scatterplot-768x507.jpg 768w\" data-sizes=\"(max-width: 1473px) 100vw, 1473px\"\/><\/figure>\n<p>Long story short on this one. I had a version that wasn\u2019t as good as what <a href=\"https:\/\/twitter.com\/Marie_Haynes\/status\/1722729038429450384\">Marie Haynes came up with<\/a>, but I added to her visualization to make it even better.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_eazf21oozk4q\"\/>Use case:<\/h3>\n<p>The chart visualizes winners\/losers for keyword rankings and shows me overall if I\u2019m doing better or worse. From this image, I can see that more keywords overall are ranking worse, but overall rankings are up, so the positive ones moved up a lot more than the negative ones\u00a0lost.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_8w4cvkk06dnj\"\/>Data source:<\/h3>\n<p>Download your keyword rankings from the Organic Keywords report in <a href=\"https:\/\/ahrefs.com\/site-explorer\">Site Explorer<\/a> and upload the\u00a0file.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_3v09bnitimig\"\/>Prompt:<\/h3>\n<p>I used multiple prompts to get the final chart, but they might be able to be simplified into\u00a0one.<\/p>\n<blockquote class=\"wp-block-quote\">\n<p>Show me a scatter plot that shows the changes from the previous position and the current position. Include changes to a lower position as green and changes to a higher position as red. Include a legend and trendline.<\/p>\n<p>Add a count for improved and worsened on the previous chart. Also show me on the chart on average, how much did rankings improve or decline<\/p>\n<p>Remove the averages as they are. I want the overall average change in ranking position as one number.<\/p>\n<p>Move the average to the right side of the chart so it\u2019s readable<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Find anomalies in organic traffic\" data-section=\"find-anomalies-in-organic-traffic\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_k0m8zbb227tx\"\/>Find anomalies in organic traffic<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1515\" height=\"661\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies.png\" alt=\"Anomalies in the traffic graph denoting major shifts such as algorithm updates or website changes\" class=\"wp-image-171939\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies.png 1515w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies-680x297.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies-768x335.png 768w\" sizes=\"(max-width: 1515px) 100vw, 1515px\"\/><\/noscript><img decoding=\"async\" width=\"1515\" height=\"661\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies.png\" alt=\"Anomalies in the traffic graph denoting major shifts such as algorithm updates or website changes\" class=\"lazyload wp-image-171939\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies.png 1515w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies-680x297.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-anomolies-768x335.png 768w\" data-sizes=\"(max-width: 1515px) 100vw, 1515px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_6kafm7o8zx7r\"\/>Use case:<\/h3>\n<p>Find anomalies in time series data. In this case, most of the anomalies line up with major website changes and <a href=\"https:\/\/ahrefs.com\/google-algorithm-updates\">Google algorithm updates<\/a>.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_dzy6bsk9w1l9\"\/>Data source:<\/h3>\n<p>Export organic traffic graph data from the Overview report in Site Explorer.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1230\" height=\"644\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/word-image-171886-20.gif\" alt=\"\" class=\"wp-image-171909\"\/><\/noscript><img decoding=\"async\" width=\"1230\" height=\"644\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/word-image-171886-20.gif\" alt=\"\" class=\"lazyload wp-image-171909\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_vufm4g195h0l\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Identify anomalies in this traffic chart<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"See share of voice changes by tag\" data-section=\"see-share-of-voice-changes-by tag\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_lz82gnfghbq\"\/>See share of voice changes by\u00a0tag<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image size-full\"><noscript><img decoding=\"async\" width=\"1206\" height=\"801\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag.png\" alt=\"Share of voice between two time points for each tagged group of keywords&#10;\" class=\"wp-image-171940\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag.png 1206w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag-640x425.png 640w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag-768x510.png 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\"\/><\/noscript><img decoding=\"async\" width=\"1206\" height=\"801\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag.png\" alt=\"Share of voice between two time points for each tagged group of keywords&#10;\" class=\"lazyload wp-image-171940\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag.png 1206w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag-640x425.png 640w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/sov-tag-768x510.png 768w\" data-sizes=\"(max-width: 1206px) 100vw, 1206px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_fkqbm7dres5\"\/>Use case:<\/h3>\n<p>This tells me if certain tagged groups are doing better or worse between the\u00a0dates.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_dkjzrcr3zupf\"\/>Data source:<\/h3>\n<p>Export data from the Tags report in Rank Tracker.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1230\" height=\"482\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-6.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171914\"\/><\/noscript><img decoding=\"async\" width=\"1230\" height=\"482\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-6.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171914\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_5fnenjioe8fa\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Show me share of voice over time by\u00a0tag.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"See how traffic changed for each tag\" data-section=\"see-how-traffic-changed-for-each tag\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_y5bx0r66e8zr\"\/>See how traffic changed for each\u00a0tag<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1248\" height=\"582\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr.png\" alt=\"Traffic between two time points for each tagged group of keywords\" class=\"wp-image-171916\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr.png 1248w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr-680x317.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr-768x358.png 768w\" sizes=\"(max-width: 1248px) 100vw, 1248px\"\/><\/noscript><img decoding=\"async\" width=\"1248\" height=\"582\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr.png\" alt=\"Traffic between two time points for each tagged group of keywords\" class=\"lazyload wp-image-171916\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr.png 1248w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr-680x317.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/traffic-between-two-time-points-for-each-tagged-gr-768x358.png 768w\" data-sizes=\"(max-width: 1248px) 100vw, 1248px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_a3lsogy8d8s7\"\/>Use case:<\/h3>\n<p>See how traffic changed for each tag between two dates. We have a better view for this coming in Rank Tracker that will show the evolution over\u00a0time.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_pxezrvz97dmd\"\/>Data source:<\/h3>\n<p>Like the previous one, export data from the Tags report in Rank Tracker.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_j58324aloasp\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Show me how traffic is evolving for each\u00a0tag.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"Find which groups of terms have the most potential for improvement\" data-section=\"find-which-groups-of-terms-have-the-most-potential-for-improvement\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_1oy3po5z4f0m\"\/>Find which groups of terms have the most potential for improvement<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1347\" height=\"474\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag.png\" alt=\"Search volume and clicks by tag\" class=\"wp-image-171918\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag.png 1347w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag-680x239.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag-768x270.png 768w\" sizes=\"(max-width: 1347px) 100vw, 1347px\"\/><\/noscript><img decoding=\"async\" width=\"1347\" height=\"474\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag.png\" alt=\"Search volume and clicks by tag\" class=\"lazyload wp-image-171918\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag.png 1347w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag-680x239.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/search-volume-and-clicks-by-tag-768x270.png 768w\" data-sizes=\"(max-width: 1347px) 100vw, 1347px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_6qd24vkj6ibt\"\/>Use case:<\/h3>\n<p>See which groups of terms have the most volume vs the clicks that they\u2019re getting. High total volume and low clicks means you have a lot to work\u00a0on.<\/p>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_u1bwjqpwck1p\"\/>Data source:<\/h3>\n<p>Export keywords from the Overview report in Rank Tracker. (You can choose between desktop or mobile ranking data with the toggle).<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1240\" height=\"638\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-7.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171920\"\/><\/noscript><img decoding=\"async\" width=\"1240\" height=\"638\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-7.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171920\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_ywaiju83m7l6\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Visualize search volume and clicks by\u00a0tag.<\/p>\n<\/blockquote>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"See which SERP features are most common\" data-section=\"see-which-serp-features-are-most-common\">\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_8zff84ktmik4\"\/>See which SERP features are most common<\/h2>\n<\/div>\n<\/div>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1221\" height=\"531\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors.png\" alt=\"Most common SERP features for you and competitors\" class=\"wp-image-171922\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors.png 1221w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors-680x296.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors-768x334.png 768w\" sizes=\"(max-width: 1221px) 100vw, 1221px\"\/><\/noscript><img decoding=\"async\" width=\"1221\" height=\"531\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors.png\" alt=\"Most common SERP features for you and competitors\" class=\"lazyload wp-image-171922\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors.png 1221w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors-680x296.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/most-common-serp-features-for-you-and-competitors-768x334.png 768w\" data-sizes=\"(max-width: 1221px) 100vw, 1221px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_uhg41uxw4tuu\"\/>Use case:<\/h3>\n<p>Shows common SERP features for you and competitors that you may want to target. If certain <a href=\"https:\/\/ahrefs.com\/blog\/schema-markup\/\">schema markup<\/a> is required but you\u2019re not using it, it can lead to an easy\u00a0win.<\/p>\n<p>You may also have an issue with your schema markup. Ahrefs\u2019 Site Audit validates against both schema.org and Google standards.<\/p>\n<figure class=\"wp-block-image is-resized\"><noscript><img decoding=\"async\" width=\"1703\" height=\"1303\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit.jpg\" alt=\"Structured data validation in Ahrefs' Site Audit\" class=\"wp-image-171924\" style=\"width:784px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit.jpg 1703w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-555x425.jpg 555w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-768x588.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-1536x1175.jpg 1536w\" sizes=\"(max-width: 1703px) 100vw, 1703px\"\/><\/noscript><img decoding=\"async\" width=\"1703\" height=\"1303\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit.jpg\" alt=\"Structured data validation in Ahrefs' Site Audit\" class=\"lazyload wp-image-171924\" style=\"width:784px;height:auto\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit.jpg 1703w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-555x425.jpg 555w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-768x588.jpg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/structured-data-validation-in-ahrefs-site-audit-1536x1175.jpg 1536w\" data-sizes=\"(max-width: 1703px) 100vw, 1703px\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_hc4afw3ne4jt\"\/>Data source:<\/h3>\n<p>Export the data from the Content Gap report in our Competitive Analysis tool.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1234\" height=\"630\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-8.gif\" alt=\"Exporting the data from Ahrefs\" class=\"wp-image-171926\"\/><\/noscript><img decoding=\"async\" width=\"1234\" height=\"630\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/02\/exporting-the-data-from-ahrefs-8.gif\" alt=\"Exporting the data from Ahrefs\" class=\"lazyload wp-image-171926\"\/><\/figure>\n<h3 class=\"wp-block-heading\"><a id=\"post-171886-_jzztali29gdq\"\/>Prompt:<\/h3>\n<blockquote class=\"wp-block-quote\">\n<p>Show me which SERP features are most common.<\/p>\n<\/blockquote>\n<div class=\"sidenote\">\n<p>Sidenote.<\/p>\n<p> I would probably adjust this prompt to split them out into individual features rather than feature groups.<\/p><\/div>\n<h2 class=\"wp-block-heading\"><a id=\"post-171886-_t01t9sbukpyf\"\/>Final thoughts<\/h2>\n<p>I hope this has sparked some ideas for other SEOs out there. I want to see what you all will create.<\/p>\n<p>Have a cool idea you want to share? Let me know on <a href=\"https:\/\/twitter.com\/patrickstox\">X<\/a> or <a href=\"https:\/\/www.linkedin.com\/in\/patrickstox\/\">LinkedIn<\/a>.<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/ahrefs.com\/blog\/ahrefs-chatgpt-visualizations\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEOs have access to so much data that sometimes, it\u2019s hard to know what to do with it all. I\u2019ve been experimenting with visualizing Ahrefs data using GPT-4, so I thought I\u2019d share the results with you\u00a0all. We\u2019ve already launched some AI-enhanced features like search intent, but we made it even better by adding the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2470,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/comments?post=2469"}],"version-history":[{"count":0,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2469\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media\/2470"}],"wp:attachment":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media?parent=2469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/categories?post=2469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/tags?post=2469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}