\n<\/p>\n
Whatever the reason, in this article, I\u2019ll share some alternatives to HARO and a few extra ways to get expert quotes and backlinks for your website.<\/p>\n
Disclaimer: I am not a PR expert. I did a bit of outreach a few years ago, but I have only been an occasional user of HARO in the past year or\u00a0so.<\/p>\n
So, rather than providing my<\/em> opinion on the best alternatives to HARO, I thought it would be fun to ask users of the \u201cnew HARO\u201d what they<\/em> thought were the best alternatives.<\/p>\nI wanted to give the \u201cnew HARO\u201d\u2014Connectively\u2014the benefit of the\u00a0doubt.<\/p>\nStill, a few minutes after my pitch was accepted, I got two responses that appeared to be AI-generated from two \u201cvisionary directors,\u201d both with \u201cextensive experience.\u201d<\/p>\nMy experience of Connectively so far mirrored Josh\u2019s experience of old HARO<\/a>: The responses were most likely automated.<\/p>\n<\/figure>\nAlthough I was off to a bad start, looking through most of the responses afterward, these two were the only blatant automated pitches I could\u00a0spot.<\/p>\nThese responses weren\u2019t included in my survey, and anyone who saw my pitch would have to copy and paste the survey link to complete it\u2014increasing the chance of genuine human responses\u2014hopefully.<\/p>\nSo, without further ado, here are the results of the survey.<\/p>\n<\/noscript><\/figure>\n\nSidenote.<\/p>\n The survey on Connectively ran for a week and received 101 votes. Respondents could vote for their top three HARO alternatives.<\/p><\/div>\nPrice: <\/strong>Free.<\/p>\nHelp a B2B Writer was the #1 alternative platform respondents recommended. In my survey it got 22% of the\u00a0vote.<\/p>\nHelp a B2B Writer is a platform run by Superpath<\/a> that is similar to HARO but focused on connecting business-to-business (B2B) journalists with industry experts and sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
I wanted to give the \u201cnew HARO\u201d\u2014Connectively\u2014the benefit of the\u00a0doubt.<\/p>\n
Still, a few minutes after my pitch was accepted, I got two responses that appeared to be AI-generated from two \u201cvisionary directors,\u201d both with \u201cextensive experience.\u201d<\/p>\n
My experience of Connectively so far mirrored Josh\u2019s experience of old HARO<\/a>: The responses were most likely automated.<\/p>\n<\/figure>\nAlthough I was off to a bad start, looking through most of the responses afterward, these two were the only blatant automated pitches I could\u00a0spot.<\/p>\nThese responses weren\u2019t included in my survey, and anyone who saw my pitch would have to copy and paste the survey link to complete it\u2014increasing the chance of genuine human responses\u2014hopefully.<\/p>\nSo, without further ado, here are the results of the survey.<\/p>\n<\/noscript><\/figure>\n\nSidenote.<\/p>\n The survey on Connectively ran for a week and received 101 votes. Respondents could vote for their top three HARO alternatives.<\/p><\/div>\nPrice: <\/strong>Free.<\/p>\nHelp a B2B Writer was the #1 alternative platform respondents recommended. In my survey it got 22% of the\u00a0vote.<\/p>\nHelp a B2B Writer is a platform run by Superpath<\/a> that is similar to HARO but focused on connecting business-to-business (B2B) journalists with industry experts and sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Although I was off to a bad start, looking through most of the responses afterward, these two were the only blatant automated pitches I could\u00a0spot.<\/p>\n
These responses weren\u2019t included in my survey, and anyone who saw my pitch would have to copy and paste the survey link to complete it\u2014increasing the chance of genuine human responses\u2014hopefully.<\/p>\n
So, without further ado, here are the results of the survey.<\/p>\n<\/noscript><\/figure>\n\nSidenote.<\/p>\n The survey on Connectively ran for a week and received 101 votes. Respondents could vote for their top three HARO alternatives.<\/p><\/div>\nPrice: <\/strong>Free.<\/p>\nHelp a B2B Writer was the #1 alternative platform respondents recommended. In my survey it got 22% of the\u00a0vote.<\/p>\nHelp a B2B Writer is a platform run by Superpath<\/a> that is similar to HARO but focused on connecting business-to-business (B2B) journalists with industry experts and sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Sidenote.<\/p>\n
The survey on Connectively ran for a week and received 101 votes. Respondents could vote for their top three HARO alternatives.<\/p><\/div>\n
Price: <\/strong>Free.<\/p>\nHelp a B2B Writer was the #1 alternative platform respondents recommended. In my survey it got 22% of the\u00a0vote.<\/p>\nHelp a B2B Writer is a platform run by Superpath<\/a> that is similar to HARO but focused on connecting business-to-business (B2B) journalists with industry experts and sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Help a B2B Writer was the #1 alternative platform respondents recommended. In my survey it got 22% of the\u00a0vote.<\/p>\n
Help a B2B Writer is a platform run by Superpath<\/a> that is similar to HARO but focused on connecting business-to-business (B2B) journalists with industry experts and sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nComing in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\nFeatured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Coming in joint second place, Featured was popular, scoring 18% of the\u00a0vote.<\/p>\n
Featured connects journalists with experts and thought leaders. It allows experts to create profiles showcasing their expertise and helps journalists find suitable sources for their stories.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price:<\/strong> Free and paid plans. Paid plans start at $99 per\u00a0month.<\/p>\nQwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\nQwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Qwoted is another platform that I\u2019ve heard talked about a lot. It came in joint second place, scoring 18% of the\u00a0vote.<\/p>\n
Qwoted matches journalists with expert sources, allowing them to collaborate on creating high-quality content. It streamlines the process of finding and connecting with relevant sources.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free for ten pitches per\u00a0month<\/p>\nDespite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\nConnectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Despite being the \u201cnew HARO,\u201d Connectively came 4th on my list, scoring 12% of the vote\u2014surprisingly, it wasn\u2019t even the top choice for most users on its own platform.<\/p>\n
Connectively connects journalists with sources and experts. It helps journalists find relevant sources for their stories and allows experts to gain media exposure.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free and paid plans. Paid plans start at $5.95 per\u00a0month.<\/p>\nSourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
SourceBottle is an online platform that connects journalists, bloggers, and media professionals with expert sources. It allows experts to pitch their ideas and insights to journalists looking for story sources. It scored 9% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free.<\/p>\nJournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
JournoRequest is an X account that shares journalist requests for sources. UK-based journalists and experts often use it, but it can sometimes have international reach. It scored 7% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price:<\/strong> Paid. Plans start at $1,150 per\u00a0year.<\/p>\nProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
ProfNet connects journalists to expert sources. It helps journalists find knowledgeable sources for their articles, interviews, and other media content. It helps subject matter experts gain media exposure and share their expertise. It scored 5% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>7-day free trial and paid plans. Paid plans start at $147 per\u00a0month.<\/p>\nJustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
JustReachOut is a PR and influencer outreach platform that helps businesses find and connect with relevant journalists and influencers. It provides tools for personalized outreach and relationship management. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>14-day free trial and paid plans. Paid plans start at $50 per\u00a0month.<\/p>\nOnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
OnePitch is a platform that simplifies the process of pitching story ideas to journalists. Businesses and PR professionals can create and send targeted pitches to relevant media outlets. It scored 3% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price:<\/strong> Free.<\/p>\nPitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
PitchRate is a free PR tool that connects journalists and highly rated experts. Useful for subject matter experts looking for free PR leads, media coverage, or publicity. Or journalists looking for credible sources. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free and paid plans. Paid plans start at ~$105 per\u00a0month.<\/p>\nA UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
A UK service that connects media professionals with expert sources, press releases, and PR contacts. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price:<\/strong> Invitation-only platform.<\/p>\nForbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Forbes Councils is an invitation-only community for executives and entrepreneurs. Members can contribute expert insights and thought leadership content to Forbes.com and gain media exposure. It scored 1% of the vote in my survey.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Free.<\/p>\nYes, you read that\u00a0right.<\/p>\nHERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Yes, you read that\u00a0right.<\/p>\n
HERO was created by Peter Shankman<\/a>, the original creator of HARO, who said the platform will always be free<\/a>. It scored 1% of the vote in my survey.<\/p>\nPeter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Peter set up the platform after receiving over 2,000 emails asking him to build a new version of\u00a0HARO.<\/p>\n<\/noscript><\/figure>\nPrice: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price: <\/strong>Paid. Sign up for details.<\/p>\nMeltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\nIt\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Meltwater received no votes in my survey, but I included it because I\u2019d seen it shared on social media as a paid alternative to\u00a0HARO.<\/p>\n
It\u2019s a media intelligence and social media monitoring platform. It provides tools for tracking media coverage, analyzing sentiment, and identifying influencers and journalists for outreach.<\/p>\n<\/noscript><\/figure>\nPrice:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Price:<\/strong> Free.<\/p>\nExpertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n<\/g><\/svg><\/a><\/p>\n\nMore ways to get expert quotes and backlinks<\/h2>\n<\/div>\n<\/div>\nHARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\nHere are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n1. Follow X\u2019s \u201crequest\u201d hashtags<\/h3>\n<\/div>\n<\/div>\nWe\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Expertise Finder also received no votes in my survey, but it was included as I saw it had been recommended as an HARO alternative on LinkedIn. It\u2019s a platform that helps journalists find and connect with expert sources from universities.<\/p>\n
HARO had a dual purpose for SEOs: it was a place to acquire links, but it also was a place to get expert quotes on topics for your next article.<\/p>\n
Here are a few more free methods outside the platforms we\u2019ve covered that can help you get expert quotes and\u00a0links.<\/p>\n
We\u2019ve already seen that JournoRequest<\/a> is a popular X account that shares journalist requests for sources.<\/p>\nBut you can also follow hashtags on X to access even more opportunities.<\/p>\nHere are my favorite hashtags to follow:<\/p>\nI used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\nHere are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
But you can also follow hashtags on X to access even more opportunities.<\/p>\n
Here are my favorite hashtags to follow:<\/p>\n
I used to track the #journorequest hashtag to find opportunities for my clients when I worked agency-side, so I know it can work well for quotes and link acquisition.<\/p>\n
Here are two opportunities I found just checking the #journorequest hashtag:<\/p>\n<\/noscript><\/figure>\nHere\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Here\u2019s another example from the Telegraph\u2014a DR 92 website:<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n2. Create targeted content that naturally acquires links<\/h3>\n<\/div>\n<\/div>\nCertain types of content are more likely to be shared by journalists and PRs than others.<\/p>\nOne of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\nOnce they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\nWe tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Certain types of content are more likely to be shared by journalists and PRs than others.<\/p>\n
One of these types of content is statistics-based content. The reason? Journalists often use statistics to support their points.<\/p>\n
Once they have included your statistic in their post, they often add a backlink back to your\u00a0post.<\/p>\n
We tested this with our SEO statistics<\/a> post, and as you can see, it still ranks number one in Google.<\/p>\n<\/noscript><\/figure>\n<\/g><\/svg><\/a><\/p>\n<\/p>\n3. Use Ahrefs\u2019 Linking authors report<\/h3>\n<\/div>\n<\/div>\nAnother method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Another method is to use the Linking authors<\/strong> report in Ahrefs\u2019 Site Explorer<\/a>. This report shows the authors\u2019 names who link to any website you\u00a0enter.<\/p>\nYou can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n\nHead to Site Explorer<\/a>, click on Linking authors<\/strong><\/li>\nType in your competitor\u2019s URL<\/li>\nContact any authors that you think may be interested in your website and its content<\/li>\n<\/ol>\n<\/noscript><\/figure>\n\nTip<\/p>\nIf you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n<\/g><\/svg><\/a><\/p>\n\n4. Check out Jolly SEO\u2019s top three platforms<\/h3>\n<\/div>\n<\/div>\nWhen I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
You can see which authors link to their site by entering your competitor\u2019s domain. Some of these authors may represent outreach opportunities for your website as\u00a0well.<\/p>\n
Tip<\/p>\n
If you download your website\u2019s linking authors and your competitors into a spreadsheet and put them into separate tabs, you can compare the lists to see which authors are only linking to your competitor\u2019s website.<\/p>\n<\/div>\n
When I was about to wrap up this article, I was contacted by Greg Heilers of Jolly SEO<\/a> on LinkedIn.<\/p>\nHe said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\nThese are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
He said he\u2019d sent 200,000+ pitches over the years and wanted to share the results with\u00a0me.<\/p>\n
These are his top three platforms over the last 1,000 pitches he sent. Interestingly, we can see that it\u2019s similar to my much smaller-scale survey.<\/p>\n<\/noscript>Ordered by number of link placements. Average Domain Rating from Ahrefs. Average organic traffic from Ahrefs.<\/figcaption><\/figure>\nHopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\nThis research shows that Featured gained the most link placements in this campaign.<\/p>\n<\/g><\/svg><\/a><\/p>\n\n5. Use Ahrefs\u2019 link building resources<\/h3>\n<\/div>\n<\/div>\nWe have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\nHere are my favorite resources on this\u00a0topic:<\/p>\nFinal thoughts<\/h2>\nThere are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Hopefully, the data here speaks for itself. The high-quality links and traffic from HARO alternatives is considerable.<\/p>\n
This research shows that Featured gained the most link placements in this campaign.<\/p>\n
We have compiled some helpful content related to link building that you can get your teeth into. These hand-picked guides will take you from beginner to expert in no\u00a0time.<\/p>\n
Here are my favorite resources on this\u00a0topic:<\/p>\n
There are many options for sourcing expert quotes and getting links for your next marketing campaigns. HARO may be dead<\/a>, but its legacy lives\u00a0on.<\/p>\nMy highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
My highly unscientific survey suggests that most \u201cnew HARO\u201d users liked Help a B2B Writer <\/a>the most, but for HARO purists, there really is only one choice\u2014HERO<\/a>.<\/p>\nGive your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n
Give your favorites from this list a whirl, and let me know if you have any success. Got more questions? Ping me on X<\/a>. \ud83d\ude42<\/p>\n<\/p><\/div>\n