{"id":2566,"date":"2024-05-29T14:51:27","date_gmt":"2024-05-29T14:51:27","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/8-ahrefs-api-use-cases-for-agencies-and-enterprises\/"},"modified":"2024-05-29T14:51:27","modified_gmt":"2024-05-29T14:51:27","slug":"8-ahrefs-api-use-cases-for-agencies-and-enterprises","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/8-ahrefs-api-use-cases-for-agencies-and-enterprises\/","title":{"rendered":"8 Ahrefs API Use Cases For Agencies and Enterprises"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<p>It\u2019s no secret that APIs are a major time saver. They help automate many marketing tasks from creating reports to forecasting SEO opportunities.<\/p>\n<p>They can also improve operational efficiency and provide insights for executives to make better decisions, faster.<\/p>\n<p>Here are the top 8 use cases of <a href=\"https:\/\/docs.ahrefs.com\/docs\/api\">our API<\/a> and how you can leverage actionable SEO and website data in a\u00a0jiffy.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"1. Automated reporting and dashboard population\" data-section=\"automated-reporting-and-dashboard-population\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_6z93f5upa9kc\"\/>1. Automated reporting and dashboard population<\/h2>\n<\/div>\n<\/div>\n<p>Reporting is by far the biggest use case of our API. It is ideal\u00a0for:<\/p>\n<ul>\n<li>Building executive dashboards<\/li>\n<li>Creating visuals for internal reports<\/li>\n<li>Creating scorecards<\/li>\n<li>Monitoring your search visibility for key segments<\/li>\n<li>Monitoring website health over\u00a0time<\/li>\n<\/ul>\n<p>You can warehouse the data yourself and mix it with other sources, or you can visualize it with business intelligence tools like Tableau, Power BI, or even just Google Sheets.<\/p>\n<p>For example, we use the API to pull referring domain data for our blog and aggregate by author. We have some nice little sparklines to visualize growth (or decline), too.<\/p>\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1102\" height=\"440\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/aggregating-referring-domain-data-by-author-using.png\" alt=\"Aggregating referring domain data by author using the Ahrefs API\" class=\"wp-image-175532\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/aggregating-referring-domain-data-by-author-using.png 1102w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/aggregating-referring-domain-data-by-author-using-680x272.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/aggregating-referring-domain-data-by-author-using-768x307.png 768w\" sizes=\"(max-width: 1102px) 100vw, 1102px\"\/><\/figure>\n<p>We also combine referring domain data with data from other sources like\u00a0GSC.<\/p>\n<p>For example, this view shows us actual traffic data from GSC alongside the number of followed DR40+ referring domains for each\u00a0post:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1208\" height=\"626\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and.png\" alt=\"Pulling referring domain data from Ahrefs API and merging with data from GSC\" class=\"wp-image-175533\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and.png 1208w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and-680x352.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and-768x398.png 768w\" sizes=\"(max-width: 1208px) 100vw, 1208px\"\/><\/noscript><img decoding=\"async\" width=\"1208\" height=\"626\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and.png\" alt=\"Pulling referring domain data from Ahrefs API and merging with data from GSC\" class=\"lazyload wp-image-175533\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and.png 1208w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and-680x352.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-referring-domain-data-from-ahrefs-api-and-768x398.png 768w\" data-sizes=\"(max-width: 1208px) 100vw, 1208px\"\/><\/figure>\n<p>No matter what reporting tools you use internally, we\u2019ve made it easy to integrate many Ahrefs graphs and visuals directly into your dashboard so you can build similar reports.<\/p>\n<p>Just use this nifty API button in any report with data that you\u2019d like to pull into your internal dashboards:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1320\" height=\"739\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w.png\" alt=\"Use the API button in Ahrefs to easily pull data with the API\" class=\"wp-image-175534\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w.png 1320w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w-680x381.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w-768x430.png 768w\" sizes=\"(max-width: 1320px) 100vw, 1320px\"\/><\/noscript><img decoding=\"async\" width=\"1320\" height=\"739\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w.png\" alt=\"Use the API button in Ahrefs to easily pull data with the API\" class=\"lazyload wp-image-175534\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w.png 1320w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w-680x381.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/use-the-api-button-in-ahrefs-to-easily-pull-data-w-768x430.png 768w\" data-sizes=\"(max-width: 1320px) 100vw, 1320px\"\/><\/figure>\n<p>The true power of using our API for reporting is how it helps you keep your finger on the pulse of every area of your business so you can make better decisions faster.<\/p>\n<p>We recommend building reports to monitor the performance of the following:<\/p>\n<ul>\n<li>Each of your business units<\/li>\n<li>Different product lines and services<\/li>\n<li>Custom segmentation<\/li>\n<li>Individual authors and contributors<\/li>\n<\/ul>\n<p>It\u2019s the best way to identify underperforming or underresourced products and teams. These dashboards can also help you get <a href=\"https:\/\/ahrefs.com\/blog\/seo-buy-in\/\">SEO buy-in<\/a> from executives so they approve new projects or budget increases.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"2. Pull data at scale anywhere, anytime\" data-section=\"pull-data-at-scale-anywhere-anytime\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_simgvgu2lbxo\"\/>2. Pull data at scale anywhere, anytime<\/h2>\n<\/div>\n<\/div>\n<p>If you ever need to pull big SEO data and mix it however you like, our API is the tool for the job. It can help\u00a0with:<\/p>\n<ul>\n<li>Large-scale SEO analysis<\/li>\n<li>Enterprise audits<\/li>\n<li>Data studies<\/li>\n<li>SEO testing<\/li>\n<li>Content inventory creation<\/li>\n<li>Building outreach lists<\/li>\n<li>And more<\/li>\n<\/ul>\n<p>As with most APIs, the best part is that you can pull the data into almost any tool you\u2019re already working with.<\/p>\n<p>For example, say you have a massive list of websites for which you want to pull metrics like Domain Rating (DR). You can do this for up to 200 websites with <a href=\"https:\/\/ahrefs.com\/batch-analysis\">Batch Analysis<\/a>\u2014but you can pull the metric for as many URLs as you like with the\u00a0API.<\/p>\n<p>Here\u2019s a simple example in Google Sheets:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"374\" height=\"472\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-dr-with-the-api.gif\" alt=\"Pulling DR with the API\" class=\"wp-image-175535\"\/><\/noscript><img decoding=\"async\" width=\"374\" height=\"472\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-dr-with-the-api.gif\" alt=\"Pulling DR with the API\" class=\"lazyload wp-image-175535\"\/><\/figure>\n<p>Alternatively, say you want to enrich your content inventory by pulling the keyword data. Specifically, the keyword sending the most organic traffic to each URL, its ranking position, and the estimated traffic it sends. The API makes it possible to do this at the touch of a button.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"872\" height=\"466\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-keyword-data-with-the-api.gif\" alt=\"Pulling keyword data with the API\" class=\"wp-image-175536\"\/><\/noscript><img decoding=\"async\" width=\"872\" height=\"466\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/pulling-keyword-data-with-the-api.gif\" alt=\"Pulling keyword data with the API\" class=\"lazyload wp-image-175536\"\/><\/figure>\n<p>These are overly simple examples. You can pull as much or as little data as you want to suit pretty much any requirements. You can even mix and match data from Site Explorer, Site Audit, Keywords Explorer, and Rank Tracker.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"3. Automate strategic SEO workflows\" data-section=\"automate-strategic-seo-workflows\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_nncetlc3y9jk\"\/>3. Automate strategic SEO workflows<\/h2>\n<\/div>\n<\/div>\n<p>The true power of an API kicks in when you automate strategic tasks that cannot easily be scaled manually and can be done better when you automate them.<\/p>\n<p>It\u2019s the secret to taking your strategies to the next level, especially for <a href=\"https:\/\/ahrefs.com\/blog\/enterprise-seo\/\">enterprise SEO<\/a> projects.<\/p>\n<p>For instance, you can automate many link building workflows like triggering alerts and actions based on discovering new or lost\u00a0links.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1860\" height=\"376\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit.png\" alt=\"Example link building workflow you could build with the Ahrefs API\" class=\"wp-image-175537\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit.png 1860w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-680x137.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-768x155.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-1536x311.png 1536w\" sizes=\"(max-width: 1860px) 100vw, 1860px\"\/><\/noscript><img decoding=\"async\" width=\"1860\" height=\"376\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit.png\" alt=\"Example link building workflow you could build with the Ahrefs API\" class=\"lazyload wp-image-175537\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit.png 1860w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-680x137.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-768x155.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-link-building-workflow-you-could-build-wit-1536x311.png 1536w\" data-sizes=\"(max-width: 1860px) 100vw, 1860px\"\/><\/figure>\n<p>You can also automate technical workflows like finding pages to redirect. On large websites, this can be an overwhelming task to do manually. A simple workflow you can consider instead might look\u00a0like:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1860\" height=\"428\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th.png\" alt=\"Example technical workflow you could build with the Ahrefs API\" class=\"wp-image-175538\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th.png 1860w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-680x156.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-768x177.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-1536x353.png 1536w\" sizes=\"(max-width: 1860px) 100vw, 1860px\"\/><\/noscript><img decoding=\"async\" width=\"1860\" height=\"428\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th.png\" alt=\"Example technical workflow you could build with the Ahrefs API\" class=\"lazyload wp-image-175538\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th.png 1860w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-680x156.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-768x177.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-technical-workflow-you-could-build-with-th-1536x353.png 1536w\" data-sizes=\"(max-width: 1860px) 100vw, 1860px\"\/><\/figure>\n<div class=\"sidenote\">\n<p>Sidenote.<\/p>\n<p> If this use case sounds interesting, feel free to check out this free <a href=\"https:\/\/colab.research.google.com\/drive\/18lMkaRHK__eNM6m5FpoyhGDlDAYr3a6P\">redirect-matching script<\/a> created by our technical SEO genius, Patrick Stox. Once configured, it automatically runs through the above process for\u00a0you.<\/div>\n<p>The opportunities for automated workflows that harness <a href=\"https:\/\/ahrefs.com\/blog\/seo-apis\/\">our SEO API<\/a> really are endless. We\u2019ve seen folks use our API\u00a0to:<\/p>\n<ul>\n<li>Pull keywords into internal systems and tag them based on products, services, locations, or business units they relate to.<\/li>\n<li>Pull domain metrics for domain buying.<\/li>\n<li>Combine SEO data with Google Ads data to lower ad\u00a0costs.<\/li>\n<li>And so much\u00a0more.<\/li>\n<\/ul>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"4. Enrich lead and prospect scoring with SEO data\" data-section=\"enrich-lead-and-prospect-scoring-with-seo data\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_iqyqd5dxtftw\"\/>4. Enrich lead and prospect scoring with SEO\u00a0data<\/h2>\n<\/div>\n<\/div>\n<p>Many agency sales teams, digital investors, and B2B business development managers use our API data to assist with things like:<\/p>\n<ul>\n<li>Lead scoring and enrichment<\/li>\n<li>Qualifying prospects<\/li>\n<li>Finding advertising partners<\/li>\n<li>Doing due diligence on companies<\/li>\n<\/ul>\n<p>For example, let\u2019s say you\u2019re evaluating the following companies as prospects for a new marketing product or service you\u2019re launching.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1600\" height=\"1628\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api.png\" alt=\"Example of lead scoring with Ahrefs API\" class=\"wp-image-175539\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-418x425.png 418w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-768x781.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-1510x1536.png 1510w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/noscript><img decoding=\"async\" width=\"1600\" height=\"1628\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api.png\" alt=\"Example of lead scoring with Ahrefs API\" class=\"lazyload wp-image-175539\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-418x425.png 418w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-768x781.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-of-lead-scoring-with-ahrefs-api-1510x1536.png 1510w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/figure>\n<p>In this example, we\u2019ve pulled the following website metrics to help score these prospects:<\/p>\n<ul>\n<li><a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/site-explorer\/operations\/get-a-domain-rating\">Domain Rating (DR)<\/a> can help determine the size and authority of a prospect\u2019s company.<\/li>\n<li><a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/site-explorer\/operations\/list-metrics\">Organic Cost<\/a> can indicate a website\u2019s size and visibility potential.<\/li>\n<li><a href=\"https:\/\/docs.ahrefs.com\/docs\/api\/site-explorer\/schemas\/metrics\">Paid Cost<\/a> can help indicate the current budget a company is investing in Google Ads.<\/li>\n<\/ul>\n<p>Depending on what your ideal customer looks like, you can score these prospects in a few different ways using these three metrics alone.<\/p>\n<p>For instance, you can favor indicators of underperformance if you sell a service that can help close a performance gap:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1600\" height=\"1092\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre.png\" alt=\"Qualifying prospects by growth potential with Ahrefs API\" class=\"wp-image-175540\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-623x425.png 623w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-768x524.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-1536x1048.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/noscript><img decoding=\"async\" width=\"1600\" height=\"1092\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre.png\" alt=\"Qualifying prospects by growth potential with Ahrefs API\" class=\"lazyload wp-image-175540\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-623x425.png 623w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-768x524.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-growth-potential-with-ahre-1536x1048.png 1536w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/figure>\n<p>Or if you offer a high-ticket product or service, you can qualify prospects based on indicators of business size or the size of their budgets:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1600\" height=\"1092\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs.png\" alt=\"Qualifying prospects by business size with Ahrefs API\" class=\"wp-image-175541\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-623x425.png 623w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-768x524.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-1536x1048.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/noscript><img decoding=\"async\" width=\"1600\" height=\"1092\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs.png\" alt=\"Qualifying prospects by business size with Ahrefs API\" class=\"lazyload wp-image-175541\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs.png 1600w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-623x425.png 623w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-768x524.png 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/qualifying-prospects-by-business-size-with-ahrefs-1536x1048.png 1536w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\"\/><\/figure>\n<p>No matter the case, you can use the data available in our API to draw conclusions like the following about any prospects you\u2019re evaluating:<\/p>\n<ul>\n<li>Showit is the ideal candidate for us to work with. There\u2019s a lot of room for growth and we can make a decent impact with our competitively priced marketing services.<\/li>\n<li>WordPress is a great candidate for us to pitch our PPC services since it has the smallest spend among website-building platforms of similar size.<\/li>\n<li>Webflow may be a great candidate for our non-search marketing services. They clearly have a marketing budget for PPC and SEO, and they may also be open to investing in other channels.<\/li>\n<\/ul>\n<p>Bottom line? If website performance can be used as an indicator to segment your prospects or leads, our API can help enrich your sales processes big\u00a0time.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"5. Build case studies and close more B2B sales\" data-section=\"build-case-studies-and-close-more-bb sales\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_a4nuan6krfw\"\/>5. Build case studies and close more B2B\u00a0sales<\/h2>\n<\/div>\n<\/div>\n<p>While using SEO metrics to qualify leads is one potential use case for sales teams, another is to use these metrics to help close more deals\u00a0by:<\/p>\n<ul>\n<li>Creating data-driven case studies<\/li>\n<li>Populating data into customized sales\u00a0decks<\/li>\n<li>Sharing the performance of your entire client portfolio<\/li>\n<\/ul>\n<p>For example, some forward-thinking agency sales teams use our API to pull organic data across their client portfolios. They build performance dashboards that they then send to prospective clients.<\/p>\n<p>And sure, at a small scale you can simply use our <a href=\"https:\/\/ahrefs.com\/blog\/portfolios\/\">Portfolios<\/a> feature that allows you to track multiple websites as a cohort:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"778\" height=\"811\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer.png\" alt=\"Portfolios in Ahrefs' Site Explorer\" class=\"wp-image-175542\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer.png 778w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer-408x425.png 408w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer-768x801.png 768w\" sizes=\"(max-width: 778px) 100vw, 778px\"\/><\/noscript><img decoding=\"async\" width=\"778\" height=\"811\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer.png\" alt=\"Portfolios in Ahrefs' Site Explorer\" class=\"lazyload wp-image-175542\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer.png 778w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer-408x425.png 408w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/portfolios-in-ahrefs-site-explorer-768x801.png 768w\" data-sizes=\"(max-width: 778px) 100vw, 778px\"\/><\/figure>\n<p>But with the API, you can aggregate more metrics and track more projects so you can display real-time results to prospective clients.<\/p>\n<p>Ever wanted to say (and prove) to potential clients things like the following?<\/p>\n<ul>\n<li>\u201cWe\u2019ve delivered over 10,000 position 1 rankings for our clients in the last 6 months.\u201d<\/li>\n<li>\u201cSix of our clients have achieved over 1 million organic visits after partnering with\u00a0us.\u201d<\/li>\n<li>\u201cWe\u2019ve saved our clients an average of $100,000\/month in ad\u00a0spend.\u201d<\/li>\n<\/ul>\n<p>With our API, you can. It\u2019s all about aggregating SEO performance metrics to help your proposals stand out from the\u00a0crowd.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"6. Predict or benchmark market movements\" data-section=\"predict-or-benchmark-market-movements\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_xeiku6exnuy0\"\/>6. Predict or benchmark market movements<\/h2>\n<\/div>\n<\/div>\n<p>The global ecommerce market is <a href=\"https:\/\/www.shopify.com\/blog\/global-ecommerce-sales\">forecast to hit $6.3 trillion in 2024<\/a>, and with more people buying online now than ever before, digital performance data is vital for investors to be able to access in real\u00a0time.<\/p>\n<p>If you\u2019re a venture capitalist, hedge fund manager, or private equity investor, you can use our API as an alternative data source to:<\/p>\n<ul>\n<li>Monitor online market movements<\/li>\n<li>Check your portfolio\u2019s digital performance<\/li>\n<li>Track online performance of any company<\/li>\n<li>Be instantly notified of website traffic losses<\/li>\n<li>Inform your investment decisions<\/li>\n<\/ul>\n<p>For instance, in this video, Sam looks at how the websites with the most visibility in search engines perform as a custom stock portfolio against some of the most popular assets in the world like the S&amp;P 500, Nasdaq 100, real estate, gold, bonds, and Bitcoin.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"\/>\n<p>For seasoned investors, the power of data available in our API can help take your investment decisions to the next level. You can integrate graphs from the Ahrefs dashboard directly into your tools (thanks to our nifty API button) or mix website traffic data with other data sets however you\u00a0like.<\/p>\n<p>For instance, let\u2019s say you\u2019re considering investing in a particular company. Everything looks good on paper, and you\u2019ve been monitoring its growth over the last few months, including its website performance.<\/p>\n<p>Had you not added a graph tracking their website performance in your dashboard (like the following), you may not have noticed this 25% loss of organic traffic early enough to take appropriate action:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1037\" height=\"487\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph.png\" alt=\"Organic traffic graph\" class=\"wp-image-175543\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph.png 1037w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-680x319.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-768x361.png 768w\" sizes=\"(max-width: 1037px) 100vw, 1037px\"\/><\/noscript><img decoding=\"async\" width=\"1037\" height=\"487\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph.png\" alt=\"Organic traffic graph\" class=\"lazyload wp-image-175543\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph.png 1037w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-680x319.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-768x361.png 768w\" data-sizes=\"(max-width: 1037px) 100vw, 1037px\"\/><\/figure>\n<p>In some industries, this may not matter regarding the stock value since website visits don\u2019t necessarily translate into purchases or company valuation. In others, it could be a deal breaker.<\/p>\n<p>If multiple companies in the same vertical are experiencing similar losses in visibility, this could indicate a widespread market movement you need to know about. Traffic losses across multiple websites can also often indicate revenue losses across the industry.<\/p>\n<p>For instance, this is an example of two market-leading companies in a specific vertical experiencing traffic losses at a similar time.<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1173\" height=\"484\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites.png\" alt=\"Organic traffic graph for multiple websites\" class=\"wp-image-175544\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites.png 1173w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites-680x281.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites-768x317.png 768w\" sizes=\"(max-width: 1173px) 100vw, 1173px\"\/><\/noscript><img decoding=\"async\" width=\"1173\" height=\"484\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites.png\" alt=\"Organic traffic graph for multiple websites\" class=\"lazyload wp-image-175544\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites.png 1173w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites-680x281.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-traffic-graph-for-multiple-websites-768x317.png 768w\" data-sizes=\"(max-width: 1173px) 100vw, 1173px\"\/><\/figure>\n<p>And here you can see their keyword ranking movements echo one another with similar rises and dips after January 2024:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1186\" height=\"469\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph.png\" alt=\"Organic keywords graph\" class=\"wp-image-175545\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph.png 1186w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph-680x269.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph-768x304.png 768w\" sizes=\"(max-width: 1186px) 100vw, 1186px\"\/><\/noscript><img decoding=\"async\" width=\"1186\" height=\"469\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph.png\" alt=\"Organic keywords graph\" class=\"lazyload wp-image-175545\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph.png 1186w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph-680x269.png 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/organic-keywords-graph-768x304.png 768w\" data-sizes=\"(max-width: 1186px) 100vw, 1186px\"\/><\/figure>\n<p>Such patterns can indicate a bigger issue affecting the entire market, not just specific companies.<\/p>\n<p>The data available in our API can help you monitor widespread market movements and changes in search behaviors across any vertical you\u2019re interested in and in real-time.<\/p>\n<p>While website performance data on its own is not enough to base investment decisions on, it is a vital alternative data source to help you beat the market and mitigate potential losses.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"7. Gather competitive intelligence\" data-section=\"gather-competitive-intelligence\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_2yvp1mio02rb\"\/>7. Gather competitive intelligence<\/h2>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/ahrefs.com\/blog\/competitive-intelligence\/\">Competitive intelligence<\/a> is what Ahrefs was built for. With analytics tools and Google Search Console, you can easily find performance data about your own website. But what about competitors?<\/p>\n<p>Our tool allows you to compare apples to apples when looking at competitor data. In particular, our API can help you automate things like:<\/p>\n<ul>\n<li>Creating competitor scorecards<\/li>\n<li>Estimating resources needed to catch up to competitors<\/li>\n<li>Monitoring competitor movements<\/li>\n<li>Gathering historical insights<\/li>\n<li>Finding and predicting untapped opportunities<\/li>\n<\/ul>\n<p>For example, Patrick recently created a handful of beginner-friendly competitor scorecards that you can also take for a\u00a0spin.<\/p>\n<p>To use these you will need to first make a copy and add your Ahrefs API key. If you\u2019re using the general scorecard, you\u2019ll need to select a date (it must be the first date of a month to work). Then, add your domain and your competitors.<\/p>\n<p>You won\u2019t need to add a date with the MOM and YOY versions. Just add the API and competitor URLs.<\/p>\n<p>Here\u2019s an example of what the output will look\u00a0like:<\/p>\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"2048\" height=\"199\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard.jpeg\" alt=\"Example output for competitor scorecard\" class=\"wp-image-175546\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard.jpeg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-680x66.jpeg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-768x75.jpeg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-1536x149.jpeg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\"\/><\/noscript><img decoding=\"async\" width=\"2048\" height=\"199\" src=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard.jpeg\" alt=\"Example output for competitor scorecard\" class=\"lazyload wp-image-175546\" srcset=\"https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard.jpeg 2048w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-680x66.jpeg 680w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-768x75.jpeg 768w, https:\/\/ahrefs.com\/blog\/wp-content\/uploads\/2024\/05\/example-output-for-competitor-scorecard-1536x149.jpeg 1536w\" data-sizes=\"(max-width: 2048px) 100vw, 2048px\"\/><\/figure>\n<p>If you find yourself running competitor gap analysis reports at scale, you may also benefit from using our API to automate <a href=\"https:\/\/ahrefs.com\/blog\/competitor-backlink-analysis\/\">competitor backlink analysis<\/a> and <a href=\"https:\/\/ahrefs.com\/blog\/how-to-write-great-content\/\">closing content gaps against top competitors<\/a>.<\/p>\n<div class=\"post-nav-link clearfix\" id=\"section1\"><a class=\"subhead-anchor\" data-tip=\"tooltip__copielink\" rel=\"#section1\"><svg width=\"19\" height=\"19\" viewbox=\"0 0 14 14\" style=\"\"><g fill=\"none\" fill-rule=\"evenodd\"><path d=\"M0 0h14v14H0z\"\/><path d=\"M7.45 9.887l-1.62 1.621c-.92.92-2.418.92-3.338 0a2.364 2.364 0 0 1 0-3.339l1.62-1.62-1.273-1.272-1.62 1.62a4.161 4.161 0 1 0 5.885 5.884l1.62-1.62L7.45 9.886zM5.527 5.135L7.17 3.492c.92-.92 2.418-.92 3.339 0 .92.92.92 2.418 0 3.339L8.866 8.473l1.272 1.273 1.644-1.643A4.161 4.161 0 1 0 5.897 2.22L4.254 3.863l1.272 1.272zm-.66 3.998a.749.749 0 0 1 0-1.06l2.208-2.206a.749.749 0 1 1 1.06 1.06L5.928 9.133a.75.75 0 0 1-1.061 0z\" style=\"\"\/><\/g><\/svg><\/a><\/p>\n<div class=\"link-text\" data-anchor=\"8. Forecast SEO opportunities\" data-section=\"forecast-seo-opportunities\">\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_1xmlkfd830ns\"\/>8. Forecast SEO opportunities<\/h2>\n<\/div>\n<\/div>\n<p>Making projections is a core staple of enterprise SEO. It\u2019s how executive teams are able to approve projects and allocate funding appropriately.<\/p>\n<p>It\u2019s also how agency owners set their agencies apart from competitors by adding forecasts to their sales pitches.<\/p>\n<p>With our API and these free templates that Patrick has pre-built, you\u00a0can:<\/p>\n<p>Check out Patrick\u2019s detailed post on all things to do with <a href=\"https:\/\/ahrefs.com\/blog\/seo-forecasting\/\">SEO forecasting<\/a> for more ideas and tips on how to use these free templates in your business today.<\/p>\n<h2 class=\"wp-block-heading\"><a id=\"post-175531-_9eh80wumaocm\"\/>Final thoughts<\/h2>\n<p>With the power of seriously big data on your side, the possibilities for how you can automate SEO tasks, site audits, and reports are endless.<\/p>\n<p>The Ahrefs API offers many data points no other tool offers. We\u2019ve designed it that way on purpose.<\/p>\n<p>Feel free to <a href=\"https:\/\/ahrefs.com\/enterprise\">book a demo with our enterprise team<\/a> to see what our API can do for your business.<\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/ahrefs.com\/blog\/8-ahrefs-api-use-cases-for-agencies-and-enterprises\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s no secret that APIs are a major time saver. They help automate many marketing tasks from creating reports to forecasting SEO opportunities. They can also improve operational efficiency and provide insights for executives to make better decisions, faster. Here are the top 8 use cases of our API and how you can leverage actionable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/comments?post=2566"}],"version-history":[{"count":0,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/posts\/2566\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media\/2567"}],"wp:attachment":[{"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/media?parent=2566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/categories?post=2566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ewebtoolz.com\/blog\/wp-json\/wp\/v2\/tags?post=2566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}