{"id":2939,"date":"2025-05-21T20:17:20","date_gmt":"2025-05-21T20:17:20","guid":{"rendered":"https:\/\/ewebtoolz.com\/blog\/google-ai-mode-is-here-but-you-cant-track-it-properly\/"},"modified":"2025-05-21T20:17:20","modified_gmt":"2025-05-21T20:17:20","slug":"google-ai-mode-is-here-but-you-cant-track-it-properly","status":"publish","type":"post","link":"https:\/\/ewebtoolz.com\/blog\/google-ai-mode-is-here-but-you-cant-track-it-properly\/","title":{"rendered":"Google AI Mode Is Here, But You Can’t Track It Properly"},"content":{"rendered":"


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Get the week’s best marketing content<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n

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Google just rolled out AI Mode to US users<\/a>.<\/p>\n

I was testing if the clicks would show in Google Search Console, without any success. A post by Tom Critchlow on LinkedIn<\/a> made me wonder how a click on a link in AI Mode would be recorded in analytics.<\/p>\n

The tl;dr is that clicks to links in AI mode are not being recorded at all in Google Search Console, and they\u2019re not sending a referrer value when you click. That means they\u2019re treated as Unknown or Direct, depending on your analytics system.<\/p>\n

Here\u2019s the test, which I\u2019ve repeated several times to ensure accuracy.<\/p>\n

Pick a URL that doesn\u2019t get any traffic on your site and paste it into AI mode. It will generate some info and a link to your URL which you can\u00a0click.<\/p>\n

\"a<\/figure>\n

After I clicked I checked Ahrefs Web Analytics<\/a> for the page, which has real-time information, but you can check in Google Analytics or whatever analytics program you\u00a0use.<\/p>\n

As you can see below, we classify this click as coming from an Unknown location. In other analytics systems like Google Analytics, this would likely show as Direct.<\/p>\n