Author: Logan

  • Save Time With Keywords Explorer Tool

    Save Time With Keywords Explorer Tool

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    Keyword clustering tools group keywords with the same or similar intent. This makes it easier to take action on your keyword research because it tells you which keywords to target on the same page. Unfortunately, most keyword clustering tools aren’t exactly quick… For example, I asked a popular keyword clustering tool to group 4,703 keywords. It…

  • Sydney SEO Conference: “An Absolute Belter”

    Sydney SEO Conference: “An Absolute Belter”

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    I attended Sydney SEO Conference for the second time, and I’ve got to say, it’s hands-down becoming one of my favorites. Great vibe, knock-out speakers, and perhaps best of all, awesome attendees. And it’s not just me who thinks so: There are loads of friendly folks in SEO I’m grateful to have met through this…

  • Website Traffic Down? Maybe It’s Not Your Fault

    Website Traffic Down? Maybe It’s Not Your Fault

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    If your site has lost traffic, it’s natural to wonder what you’re doing wrong. But what if it’s not your fault? Let’s be real. Most of the time, it’s likely that it is your fault in some way. You may have site or content quality issues you were unaware of or low-quality links dragging down performance.…

  • Steal Our SEO API Stack For Easy SEO Automation

    Steal Our SEO API Stack For Easy SEO Automation

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    If you’re looking to automate boring SEO tasks or create custom SEO reporting dashboards, APIs can be a major time-saver. So, I asked our team for recommendations for a well-balanced SEO API stack that covers everything you’ll likely ever need. I’m excited to share this list with you, so let’s get straight to it. 1. Ahrefs API:…

  • There’s No Such Thing as “Accurate” Search Volume

    There’s No Such Thing as “Accurate” Search Volume

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    I often post my favorite new Ahrefs features on X. And last time I announced our newest addition to Keywords Explorer, someone replied with this: I mean it is good for seasonal keywords but to be honest it would be great if the search volume in general would be more accurate… — Kim von Däniken (@KimvonDaniken)…

  • How to Avoid Ruining SEO During a Website Redesign

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    It’s too easy to break your SEO during a website redesign. Here’s a foretaste of what can go wrong: Loss of rankings and traffic. Loses of link equity. Broken pages. Sluggish page loading. Bad mobile experience. Broken internal links. Duplicate content. For example, this site deleted about 15% of organic pages (yellow line) during the redesign,…

  • Time To Replace the Content Marketing Funnel (3 Alternatives)

    Time To Replace the Content Marketing Funnel (3 Alternatives)

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    You won’t read anything good about the content marketing funnel in this article. Only bad things. Like, it’s too linear and simplistic to address the complexities of customer journeys. If you need a framework to build your content strategy on, it should probably be a no-funnel framework instead. And there are very good reasons for it.…

  • You Can’t Compare Backlink Counts in SEO Tools: Here’s Why

    You Can’t Compare Backlink Counts in SEO Tools: Here’s Why

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    Google knows about 300T pages on the web. It’s doubtful they crawl all of those, and at least according to some documents from their antitrust trial we learned they only indexed 400B. That’s around .133% of the pages they know about, roughly 1 out of every 752 pages. For Ahrefs, we choose to store about 340B…

  • I Replaced Google with AI For a Week. Here’s What I Learned

    I Replaced Google with AI For a Week. Here’s What I Learned

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    I was scrolling through X last year when I saw this tweet from the CEO of Shopify: It made me pause and think: Can you really replace Google with something else, like AI? I grew up with Google after all; it had never crossed my mind that one day I would stop using the search…

  • Yes. Affiliate Marketing Is Legit. But Is It Worth Your Time?

    Yes. Affiliate Marketing Is Legit. But Is It Worth Your Time?

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    Affiliate marketing is where you promote another company’s product or service in exchange for a commission. When people click your link and buy the product or service, you make money. It is absolutely not a scam. It is legal, as long as you comply with relevant laws and regulations in your country. For example, here are FTC’s…