Author: Logan
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Best Press Release Distribution Services for AI Citation in 2026 « SEOPressor – WordPress SEO Plugin
Quick answer. MarketersMEDIA is the pick if you want the cheapest release that comes with editorial review, a permanent indexable newsroom page, and published citation data, at $189. ACCESS Newswire is the pick if you want AI citation monitoring built into the report, from $475. PR Newswire is the pick when raw reach outweighs cost,…
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How We Use AI for Every Article Without Making AI Slop
Every article we publish at Ahrefs uses AI in some way. (It could… but that’s not how we use it, and I’ll explain why.) Crucially, I don’t think the amount of AI involved is what makes something slop. Nor is it the usual stylistic tells: too many em dashes, words like “delve”, or those “it’s…
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Reddit Appears in 83.9% of Google’s Discussions and Forums Results
Our recent analysis of 145M US Google search results found the ‘Discussions and forums’ feature present in 16.93M (11.7%) of them. The most prominent domain was Reddit.com, which showed up in 87.8% of SERPs (83.9% worldwide), with an average of 1.29 link appearances. Along with Ahrefs’ data scientist Xibeijia Guan, I set out to uncover…
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How to Speak Leadership’s Language
Business leaders and decision-makers can easily distrust metrics they don’t understand or can’t act on. As an SEO professional, metrics like rankings, traffic, and clicks are meaningful to you, but to a leadership team trained on market share and return on investment, they’re noise. That’s not a bias against SEO. It’s just what happens when…
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What Is Information Gain in SEO? (and How To Add It to Your Content)
Information gain is the additional information your page contributes beyond what already ranks for the query. Whether Google runs a literal information gain score is still unconfirmed. But whether or not it improves your ranking is almost irrelevant. You should care about information gain because it’s your differentiator. The extra effort you put into creating…
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How to Build a Voice of Customer Program Without Enterprise Software « SEOPressor – WordPress SEO Plugin
Voice of Customer programs have acquired an enterprise aura. The usual picture includes a dedicated customer experience team, a large software contract, complex dashboards, multiple research channels, and a quarterly presentation full of trends. That model can be valuable when a company has the scale and organizational maturity to use it. It is not the…
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Your Website Is Only Half the Strategy « SEOPressor – WordPress SEO Plugin
Most advice about earning citations in AI search starts with your own website. Add concise answers beneath your headings. Improve crawlability. Use clear tables. Keep your facts current. Make each section easy to understand without the rest of the page. That work matters, but it addresses only the part of the web you control. When…
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Claude Now Watermarks Everything It Writes. Here’s What It Means for Marketers
Anthropic now embeds an invisible watermark into everything Claude writes. The mark is woven into the words themselves, so it survives copy and paste, and it applies in every version of Claude, worldwide. Should you worry? For most marketers, I don’t think so. Meanwhile, AI generation has become a default feature of software marketers open…
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Match the Tool to the Job « SEOPressor – WordPress SEO Plugin
The most expensive local SEO tool is not necessarily the wrong one. The wrong tool is the one that solves a problem your business does not have. A single-location restaurant might need help keeping its Google Business Profile active. A local SEO agency may care more about geo-grid capacity and client reporting. A franchise with…
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37 Proven Ways to Use AI in Marketing
Generative AI tools like ChatGPT, Claude, and Letaido have improved enormously over the past year. Parts of marketing that never seemed automatable now are, and you don’t have to be a software engineer or rocket scientist. This is a collection of 37 straightforward, useful ways to use AI in your marketing, organized by discipline, from…