Author: Logan

Search optimization is generally a good thing. When you create something useful—an article, a product page, even a free tool—it helps to ensure people can find it through search. But can you go too far? Can you over-optimize? Google says “yes”, in two ways. Harmful over-optimization Harmful over-optimization is, as Google’s Gary Ilyes puts it, “literally…

Ok, so you’re here because you want to spy on your competitors’ ideas look for inspiration in what your competitors do. Good call—you’re going to need special tools for that. These eight tools will allow you to do things like:  Steal traffic from your competitors’ most successful content. Copy what works for them in email marketing. …

Singapore’s SEO community is a humble-sized, diverse mix of marketers of all experience levels. Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a niche here—but the people within it are welcoming and always happy to exchange ideas.  Let’s take a closer look. A brief history: SEO groups in…

There are lots of SEO newsletters. Maybe too many. I sacrificed my email inbox to bring you a carefully chosen selection of favorites. Every newsletter included here does four things: Focuses specifically on SEO (and not just marketing) Offers valuable free content (and isn’t locked behind a Substack paywall) Sends regular emails (and hasn’t stopped publishing)…

Inbound marketing is a marketing strategy that aims to pull customers in with relevant and useful content. Coined by HubSpot’s founders Brian Halligan and Dharmesh Shah, the goal of inbound marketing is creating content to: Attract potential customers. Engage and teach how your product or service can solve their problem. Delight by going above and…

Looking for a list of the most popular websites in the US and Worldwide in 2023? We’ve pulled the top 100 most visited sites by organic traffic from our database. Top 100 most visited websites in the world # Domain Traffic 1 youtube.com 4,515,808,817 2 en.wikipedia.org 2,359,325,262 3 facebook.com 2,110,595,075 4 instagram.com 1,326,644,431 5 twitter.com 1,213,212,289 6…

Here’s an example of how the code looks: And here’s how it looks on social media: … in the browser tab: … and (sometimes) in Google’s search results: For SEO, title tags are important for two reasons: In this guide,… Read more › Source link

Have you been Googling your keyword to see where you’re ranking? Never do that. It won’t be accurate because Google personalizes search results by things like your location, language, and device. Even using an incognito or private tab doesn’t fully solve the problem. To check rankings accurately, you need to use tools. How to check rankings…

I’ve attended BrightonSEO for 10 years, but this year’s conference was one of my all-time favorites. (And it looks like the rest of the team also enjoyed it!) Here’s my breakdown of September’s event and why I think it’s come a long way since its humble beginnings in a room above a pub. Day zero: Sunshine,…

Did you know that while the Ahrefs Blog is powered by WordPress, much of the rest of the site is powered by JavaScript like React? The reality of the current web is that JavaScript is everywhere. Most websites use some kind of JavaScript to add interactivity and improve user experience.  Yet most of the JavaScript used…