Author: Logan

SEO is a long-term game. But that doesn’t mean there aren’t any low-hanging opportunities to improve your SEO. Not only will the tactics below improve your rankings, but they also don’t need you to create new content. Let’s go through them. 1. Get more clicks on your top-ranking pages The title tag is one of…

In today’s age of digital marketing, SEO is crucial for any business or individual with an online presence. But with so many factors to consider, it can be overwhelming. Fortunately, there are tools available that can help simplify the process and improve your results. One such tool is Yoast SEO, a WordPress SEO plugin. In…

I blocked two of our ranking pages using robots.txt. We lost a position here or there and all of the featured snippets for the pages. I expected a lot more impact, but the world didn’t end. Warning I don’t recommend doing this, and it’s entirely possible that your results may be different from ours. I was…

Strategies involving full-funnel marketing and omnichannel marketing can be confusing. Many articles on the topic discuss complex KPIs and goal tracking. This guide keeps it simple. Rather than giving you unnecessary details, this article aims to teach you how to build a simple and effective full-funnel marketing strategy so you can target potential buyers at…

Have you ever received an email like this from a stranger? Hey First Name, Just came across your post about x. Great stuff! I just published a resource that will provide a ton of value to your readers. Some Random URL Might be a good fit for your post? 🙂 Best regards,Spammy McSpammerson, Founder of SpamCo These…

When you’re writing a blog post, it’s easy to overlook the formatting. But how exactly should you format your blog posts to get more engagement and search success? Get to the point, don’t waffle When it comes to writing the introduction, keep it simple, concise, and tailored to your audience. If you want a defined…

Keyword monitoring has two aspects. One is about tracking a page’s position in the search results, and the other is about monitoring websites and social media for the occurrence of certain keywords. Hence, marketers use keyword monitoring tools for two purposes: In this article, I’ll go through three tools you’ll need to get both jobs…

Digital content creation is the process of creating and publishing content on digital platforms, like websites, social media, and more. In this post, you’ll learn how to create digital content that people want to see. Why is digital content creation important? The online world is made up of content. Whether you’re searching on Google or scrolling through…

If you want more traffic to your website from search engines, you need to rank higher for keywords that people are searching for. Below are a few simple SEO tips to help you do that.  1. Rank faster by picking easier keywords Many things affect ranking difficulty. But if you see pages from similar caliber sites…

AI copywriting has become popular quickly, but which tools should you use to increase the efficiency of your copywriting efforts? I’ve tested many different AI tools. And in my opinion, there are some that can help increase the efficiency of your copywriting. But before we get to the list, I want to confirm that you…