Author: Logan

Becoming a better writer takes time. From pitching your idea to getting published—it’s a long process. But what are the best ways to become a better writer, and how can you do it? Let’s start with the basics: Who are you writing for? Do you know your audience? There may be a difference in who you…

PageSpeed Insights (PSI) is a tool provided by Google that analyzes a page’s performance and provides suggestions for improving its speed and user experience. PageSpeed Insights works by analyzing a webpage’s HTML, CSS, fonts, and JavaScript, and provides suggestions to optimize the performance of the page. This includes things like compressing images, minifying code, and…

We all know that link building is a crucial part of any SEO campaign. But to be successful, it is all about quality over quantity. This is where the process of link prospecting comes in. Finding and evaluating the quality of a potential site is essential for link building success. In this article, we will…

If you want to create a blog but don’t know where to start, it’s worth putting in some time to find a good blog niche. But how can you find one? In my experience, identifying a good blog niche is usually determined by three things: It has high Traffic Potential. (TP estimates how much search traffic…

First Input Delay (FID) is the time from when a user first interacts with your page to when the page responds. It measures responsiveness and is one of the three Core Web Vitals metrics Google uses to measure page experience. Example interactions include: Clicking on a link or button. Inputting text into a blank field. Selecting…

Largest Contentful Paint (LCP) is the amount of time it takes to load the single largest visible element in the viewport. It represents the website being visually loaded and is one of the three Core Web Vitals (CWV) metrics Google uses to measure page experience. The first impression users have of your site is how…

Cumulative Layout Shift (CLS) measures the visual stability of a page as it loads. It does this by looking at how big elements are and how far they move. It’s one of the three Core Web Vitals metrics Google uses to measure page experience. CLS is calculated during the five-second window where the most shifting…

Content repurposing is the practice of reusing all or parts of your existing content. This usually involves changing up the format, e.g., from a blog post to a video. In this post, you’ll learn how to repurpose your existing content in different ways. What are the benefits of repurposing content? Repurposing content allows you to reach…

In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year. after 1 y all signals had time to pass on from A to B. if the redirect is broken after 1 y, A will be standing on its own and so will B — Gary 鯨理／경리 Illyes…

Web analytics tools allow you to collect, analyze, and report website data. If you’re a marketer or a business owner looking to improve your site, these are the kind of tools you need. There are more website analytics tools than you’ll ever require. So here’s a list of the only six tools you’ll need based on…