Category: SEO

I rigorously tested the most popular AI search engines to discover their strengths and weaknesses.   I ran this test for two reasons: As a human being, I want to use the best search engine around. I spend my life on the internet. I want to find information in the fastest, most effortless way possible.…

We’re not exactly short on AI content creation tools as we head into 2025—in this list, you’ll see some ol’ faithfuls, and some that are hot-off-the-shelf. In any case, they are 15 of my top finds, complete with example workflows and use cases. Here they are, in no particular order: Here’s a tool that needs little…

We recently concluded Ahrefs Evolve: a sold-out, 2-day, 500-person conference at Pan Pacific Orchard in Singapore. The Ahrefs team at Evolve It wasn’t just a conference; it was an entire week of events. From Monday to Wednesday, we ran two paid workshops per day and then the conference on Thursday and Friday. Victor Karpenko’s workshop…

You don’t have to be the next James Bond to start PPC spying—all you need is a license to Ahrefs. In this article (for your eyes only), I’ll share what PPC spying is, why it’s important, and share seven ways you can start spying on your competitors’ paid search campaigns. What is PPC spying, and…

But often, brand monitoring is more than just responding to comments that mention your brand—it’s about understanding customer sentiment and using feedback to shape your brand reputation in real-time. Whether you like it or not, conversations happen about your brand… Read more › Source link

SEO potential is the measure of how much organic traffic you can generate through search engines like Google without a cent spent on ads. This free traffic can translate into increased brand awareness, leads, sales, and revenue. Calculating SEO potential can be complex and time-consuming. But this is where my free SEO Potential Bot comes…

SEO often sounds more complicated than it really is. As a small business owner, you can get started for free with a handful of the best tools in the industry.  These small business SEO tools are free, beginner-friendly, and cover all your needs for DIY SEO. Ahrefs is an essential SEO platform used by over 50,000…

I’ve worked in SEO for just over 12 years. In that time, I’ve built up a trusty vault of tried-and-tested SEO resources that I use, which I’ll share with you today. Hopefully, you’ll find them useful (…and maybe even bookmark this page). When you start your SEO career, it’s natural to gravitate to free tools—they’re usually the…

At first glance, branded content may seem worlds apart from the actual brand. But that’s because it’s not really about them. It’s about the audience and their interests. Take the famous Michelin guide At first you think: “What do restaurants have to do with Michelin tyres?” Then you think: “People drive all over America to…

It’s impossible for anyone to list all the best digital marketing conferences as nobody’s been to them all. But as our team has been to quite a few, we thought we’d keep things simple and share the ones we loved. Here they are, starting with those with confirmed dates for 2025. Next event: April 10-11, 2025Location: Brighton,…