Category: SEO

It’s no secret that the web is growing by millions, if not billions of pages per day. Our Content Explorer tool discovers 10 million new pages every 24 hours while being very picky about the pages that qualify for inclusion. The “main” Ahrefs web crawler crawls that number of pages every two minutes.  But how much…

An SEO campaign is a coordinated effort to achieve a goal, like improving your website’s rankings in Google or other search engines. Campaigns commonly involve keyword research, content optimization, and link building. Learn how to create one in three simple steps.  Anything can be an SEO campaign goal, but here are a few common ones: …

With 74.1% of SEOs charging clients upwards of $500 per month for their services, there’s a clear financial incentive to get good at SEO. But with no colleges offering degrees in the topic, it’s down to you to carve your own path in the industry. There are many ways to do this; some take longer…

Welcome to the 2024 edition of our curated list of content marketing statistics. Each year we pick, vet, and categorize a list of up-to-date statistics to give you insight from hundreds of marketers on trends, best practices, or simply things that work in content marketing.  Top content marketing statistics In this section, you’ll find the…

Many popular link building tactics produce low-quality links that don’t improve SEO performance. Even if these techniques make an impact, it’s often for a short time, and Google can easily devalue them down the line.  Here are four tactics for building high-quality links that help you stay ahead of your competition, expose your brand to new…

Struggling with your content marketing? Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales.  If you rank for topics that people are searching for, you can get consistent search traffic.  Here’s how to find these topics:  Go to Ahrefs’ Keywords Explorer Enter…

Building a personal brand is undeniably hard work, but it isn’t as tricky as you might think.  I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing a name for yourself online. What is a personal brand, really? A personal brand is how people perceive you and what you’re known for. It’s…

London’s SEO community is a vibrant, thriving one. With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the early noughties. By around 2010, small SEO meet-ups were happening with fair regularity across the city. As the…

A content gap analysis is the process of finding topics your competitors have covered but you haven’t. It helps you:  Get more traffic to existing content  Find the best new topics to cover  Steal traffic from competitors  In this guide, you’ll learn how to use our content gap analysis template to find and fill missing gaps in…