Category: SEO

All-in-one platforms (think Shopify) have made it all too easy for anyone and their grandmother to set up shop quickly. Hear me out. There is a big difference between setting up an online store and launching a successful e-commerce business.  To be successful, you’ll need to research and develop a competitive product and create a…

SERP analysis is a process that helps you determine if and how you can rank for a keyword and whether the effort is worth the reward. It’s important because not all keywords are created equal. Some are harder to rank for than others, so you must choose wisely. In this guide, you’ll learn how to…

B2B content marketing is creating and promoting content to attract other businesses that are your target customers. Content marketing is essential for B2B businesses because education prospects help them make buying decisions. According to Statista, 30% of marketers say content marketing offers the highest ROI of any digital marketing channel. Furthermore, in HubSpot’s State of…

Starting an online business changed the course of my life forever. It allowed me to live my perfect life, travel the world, and set my own hours. It taught me more than my four-year college degree and any job I ever worked. An online business allows you to take control of your life in a…

One of the best ways to make anyone buy from you is to make them aware of your brand and products before they even start considering the purchase. Countless tactics can increase your brand awareness. Technically, any piece of your marketing communication can be the first time someone from your target audience hears about you.…

A frustrating part of SEO is doing the same things over and over again, but that’s where automation comes in. SEO automation is the process of using software to perform repetitive SEO activities you previously did manually, saving you time to work on SEO strategy and execution. In this article, I will show you nine automated…

Need more organic traffic? We get it—it’s one of the best kinds. In this article, we’ll share tactics that helped us at Ahrefs increase organic traffic over the years. Nothing too complicated. Only practical stuff anyone can master.  We’ll start with things that can squeeze more traffic from your existing content and then move on to…

Google Keyword Planner is a keyword research tool for advertisers. But you can also use it to find keywords for SEO. It can even show you the keywords your competitors are targeting. In this guide, you’ll learn how to get some serious SEO value from Keyword Planner.  Step 1. Get access to Google Keyword Planner…

How do you help people discover software they need but don’t yet know exists? That was the challenge I faced when I became the second member of Zapier’s editorial team in 2014. Zapier’s team had built a tool to automate your tedious business tasks. Anything you could do by copying and pasting—tweeting new blog posts, emailing…