Author: Logan
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10 Optimization Tips to Build a Mobile-Friendly Site
A majority of all website visits worldwide are attributed to mobile devices. Optimizing your website for mobile has never been more important in SEO. In this article, I’ll kick things off by explaining what mobile SEO is and why it’s important. I’ll then get to the core focus of this article, sharing my top 10 tips…
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9 SaaS Marketing Strategies for Sustainable Growth
Sustainable growth for a SaaS company is about creating long-term value that is a) profitable and b) able to be maintained over time without compromising the brand’s reputation. In other words, by building growth, you’re building a foundation for more growth as you go. We’ll talk about nine marketing strategies that are perfect for achieving and…
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How to Write Website Content That Ranks (And People Want to Read)
If you want traffic coming to your website, you need website content—but not just any content. Specifically, you need website content that: Ranks on Google – You need a way for people to discover your content. Google’s your best bet: 53.3% of all website traffic comes from organic search. Engages your audience – Your target…
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SEO for a New Website: 8 Important Steps
There’s no better time to make sure your website is SEO-friendly than when you’re building it. Here are all the steps you should take: It’s easy to overcomplicate the process of choosing a domain. But choosing a branded domain that is short and memorable works better in most cases than trying to shoehorn certain keywords…
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Spy on Your Competitors 🕵️ (How Do You Do It?)
Understanding your competitors’ marketing activity is important if you want to beat them. But how exactly can you view and track their activities? It’s simple—you can use a tool like Ahrefs to find out. 1. Identify your organic competitors If you want to get an overview of the organic search competition in your industry, the first…
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E-commerce Marketing 101: How to Maximize Sales
Marketing is one of the most important skills to learn as an e-commerce store owner. By learning marketing, you’ll always have a steady stream of new customers. Plus, knowing the basics of marketing can get you ahead of the competition, and it’s valuable to have a base understanding if you ever hire marketing roles for…
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The 29 Best WordPress Plugins (Organized by Category)
WordPress plugins make your life easier by allowing you to add features to your website without learning to code or hire a developer. However, over 60,000 WordPress plugins are available, and more are released every day. Plus, installing too many plugins can cause slow website loading speeds, so you want to avoid adding too many…
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How to Find Your Competitors’ Backlinks (And Get Them for Yourself)
If you’re looking to build more backlinks to your website, checking how your competitors built and earned their backlinks is a good starting point. That’s because understanding how they got links can help inform your link building strategy. In this post, you’ll learn how to find, replicate, and learn from your competitors’ backlinks. How to…
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The 9 Best Keyword Research Tools
Keyword research is a three-step process: Find keyword ideas that people are searching for Check their ranking difficulty Figure out the best way to rank In this post, you’ll learn how to do these tasks with nine free keyword research tools. The best free keyword research tools Keyword Generator shows up to 150 keyword ideas. Just…
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20 Lesser-Known (Yet Powerful) Ahrefs Hacks
Even if you’re familiar with Ahrefs, you probably use one or two tools on a daily basis. But there are more you’re missing out on. To help you get the most out of Ahrefs, we’ve put together 20 lesser-known use cases that can immediately enhance your SEO efforts. 1. Browse the most popular search queries in…